ConversionXL

SEPTEMBER 6, 2013

I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. Not because they have a conversion problem but because they never really nail the product or how to market it. Most startups fail. Facts about your customers don’t come from your friends and families.

Customer Development 126

Customer Development Conversion Developer Customer 126

Software By Rob

JANUARY 12, 2010

It’s completely un-targeted (unless your niche market is other startups) and you have no relationship with that audience. As I was looking at traffic stats I noticed a huge increase in mid-November due to a number of write-ups on startup and web-2.0 Join nearly 6,000 startup entrepreneurs by subscribing to my RSS feed.

Software Review 55

Software Review Marketing Startup PPC 55

www.joelonsoftware.com

MARCH 24, 2010

Our official titles will be: (8) Technical Intern (9-12) Member of Technical Staff (13-15) Fog Creek Fellow "Member of Technical Staff", a.k.a. After that, every six months, Fog Creek management will review the performance of everyone in the company with the goal of making sure that people are at the right level.

Software Review 48

Software Review Stock Options Salary Technical Review 48

news.ycombinator.com

SEPTEMBER 16, 2011

Investors are looking for proven entrepreneurs to enter this emerging market and they will get well funded too. Things like taking most of the market out of the gate (why would we need a second brown fizzy sugar water?) >> First mover advantage is just silliness. Weve got a little funding from VCs.

Stealth 41

Stealth Technical Review Startup Software Review 41

Software By Rob

OCTOBER 29, 2009

The Findings Five days later Patrick had 250 responses and enough information to decide on a name, but let the survey run because he was receiving solid information from the other (non-naming) survey questions, as well as leads who were interested in being notified when the app launched. Product naming is hard. Pay Quickly. It’s addictive.

Product Name 46

Product Name Naming Product Software Review 46

Software By Rob

AUGUST 11, 2009

Even fewer can be installed in five minutes or less, even by an experienced software developer. How to Compete Against Open Source As a commercial software vendor you have to focus on your key advantages over open source software: Save Your Users Time. Market Hard. Market Hard. at 9:05 am [.]

Open Source 62

Open Source Software Review Non-Compete Software 62

A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 7, 2017

, but informally I’ve observed the following things, which follow a pattern that can be identified and counteracted: The initial marketing channel quickly saturated , so growth stalled at a non-zero but unsustainably-low rate. The initial marketing channel was sustainable for a while , but got wiped away due to external forces.

Software Review 294

Software Review Channel Revenue Non-Compete 294

Software By Rob

OCTOBER 14, 2010

Photo by DeclanTM This article is #7 in a series about startup marketing. I’ve gone on and on about the subject of pre-launch marketing on my podcast , made mention of it in my book , went into detail on TechZing , and again on a recent Micropreneur Academy conference call. Far more important is marketing execution.

Software Review 77

Software Review Marketing Technical Review Software 77

crowdSPRING Blog

JANUARY 13, 2012

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! When Reviewing A New Idea, Never Forget Its First Impression – [link]. 40 Effectively Designed Non-Profit and Charity Web Sites – [link].

Social Media 93

Social Media Small Business Design Media 93

maplebutter.com

JANUARY 8, 2013

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. Take the market and break it down into smaller chunks. I have the knowledge in tech to implement it. If you’re looking for technical talent – go to the dev meetups. Non of this academic stuff.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

infochachkie.com

DECEMBER 5, 2011

To illustrate the extent to which a company’s name is largely irrelevant to its ultimate success, let’s examine the genesis of six successful technology companies’ names. Google is not descriptive of the company’s search core competency nor was it particularly easy to pronounce, spell or remember when the site was initially launched.

Naming 40

Naming Technical Review Product Product Name 40

www.quora.com

JANUARY 16, 2011

Find Questions, Topics and People Add Question Add Question Non-Technical Co-Founders Co-Founders Technical Co-founders Finding Co-Founders Startups & "How Important Are Ideas?" " Web Development Startups Solo Founders I am a creative guy with a startup idea.

Developer 42

Developer Technical Review Cofounder Technical Cofounder 42

conversionxl.com

SEPTEMBER 10, 2013

I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. Not because they have a conversion problem but because they never really nail the product or how to market it. Most startups fail. Facts about your customers don’t come from your friends and families.

Customer Development 60

Customer Development Conversion Developer Customer 60

crowdSPRING Blog

AUGUST 4, 2010

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Small Business Marketing: Website Design Best Practices and Tips – [link]. Small Business Marketing: Website Design Best Practices and Tips – [link]. – [link].

Social Media 92

Social Media Small Business Design Media 92

www.kalzumeus.com

FEBRUARY 6, 2013

Kalzumeus Software. Patrick McKenzie (patio11) blogs on software development, marketing, and general business topics. There are many developers who are not presently active on a Ruby on Rails project who nonetheless have a vulnerable Rails application running on localhost:3000. Greatest Hits. Standing Invitation.

Security 101

Security Software Review Ruby Startup 101

Software By Rob

DECEMBER 23, 2008

Consider this the Year in Review for Software by Rob. The Five Minute Guide to Becoming a Freelance Software Developer “This advice is intended for someone looking to become a freelance software developer or web designer (or looking to start a small web design/development/consulting firm).

Software Review 27

Software Review Software Product Technical Review 27

Software By Rob

AUGUST 5, 2010

You own a wall of books, or perhaps a Kindle or iPad bulging at the edge of its hard disk with non-fiction you’ve earmarked for future reading. I mean come on, I need to know about marketing and trends and stuff, right?&# Massive markets that you don’t need to understand to run a software company.

Founder 78

Founder Startup Software Review Software 78

Software By Rob

DECEMBER 3, 2009

I wanted to learn how to successfully launch and market a product. While you’re technically working on your application, you’re getting distracted by things that aren’t going to get you any closer to launching. Later in the development process, I was fighting fatigue. Later in the development process, I was fighting fatigue.

Software Review 44

Software Review Software Design RSS 44

Software By Rob

JULY 14, 2009

These are the tasks that will be easiest to outsource – the tasks that require a technical or common skill that’s not specific to your product. Start with non-critical tasks and be very specific in how they should be executed. I would guess you will enjoy learning the technical aspects more than outsourcing them.

Software Review 44

Software Review Startup HTML RSS 44

Software By Rob

MARCH 12, 2009

Personally my company only requires that you do not say we wrote the software if you changed something, and that’s only there to make us not get sued by you writing malware or causing security issues for 3rd parties, other then that, for anything non-binding on us, anything goes. Is there a technical/business reason here? #2

Software Review 31

Software Review Ruby Distribution RSS 31

Software By Rob

AUGUST 18, 2010

When 37signals talked about giving something away for free as a marketing strategy , it made a lot of sense to me: “For us, Writeboard and Ta-da list are completely free apps that we use to get people on the path to using our other products. Taking advantage of word-of-mouth marketing requires more users than most of us will attain.

Software Review 78

Software Review Software Revenue Cofounder 78

blog.expensify.com

APRIL 24, 2012

Microsoft started down this path when they were the only game in town, explicitly to maintain their monopoly by making it as hard as possible to either port Windows apps to non-Windows platforms, or to even conceive of how to do it in the first place. Guess which technology we have the least trouble with. March 25, 2011 at 1:36 pm.

Java 107

Java PHP Software Review Coder 107

sivers.org

JUNE 25, 2010

They log in to translate the documents, one at a time, marking each finished when done, which sends the file back to the company for review.” Also important: Only go for providers who have great reviews from many past customers. Decline bids from providers without many great reviews. The translator rejects or approves.

CTO Hire 84

CTO Hire Hiring Software Review Technical Review 84

Software By Rob

SEPTEMBER 22, 2009

I’ve heard for years about the importance of finding a market before building a software product. I would think, “How can you find a market for something before you build it?&# You can sell garbage to a hungry market and make money. “That’s ridiculous!&# Oh, so very true. You just need to be lucky.

Marketing 50

Marketing Software Review Technical Review Startup 50