View from Seed

NOVEMBER 18, 2020

Sales and marketing has been 30%+ basically forever, though undoubtedly Airbnb has enough brand recognition and loyal customers that if you turned off marketing spend then revenue would drop but not to zero. Uber is an $85B+ market cap company today but is essentially flat to its IPO price and late private round valuations.

North America 401

North America IPO Prospectus Europe 401

Startup Professionals Musings

OCTOBER 16, 2022

They couldn’t possibly understand the new social media culture, new technologies, or have the determination to beat their younger counterparts in the market. Pew says the Boomer demographic is the largest mainstream pool of experienced talent in the market today, and will be for the foreseeable future.

Advisory Board 368

Advisory Board Dividend Angel Investor Cofounder 368

Startup Professionals Musings

AUGUST 24, 2022

As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). Everhart distills his leadership insights from many decades in one of the largest business-to-business marketing agencies, working with companies across the country. Don’t forget it.

Acquisition 250

Acquisition Cost Customer Sales Cycle 250

Startup Professionals Musings

MARCH 21, 2021

Effective marketing. Guerrilla marketing preaches the importance of prospect follow-up if you even hope to succeed in business. More customers are lost to apathy after the sale than poor service or quality. A numbing 68% of all business lost in America is lost due to lack of follow-up after the sale. Customer retention.

Technical Review 333

Technical Review Startup Software Review Retention 333

Startup Professionals Musings

JANUARY 30, 2021

Products too expensive for the market won’t succeed, and prices too low will leave you exposed. Match with competitor prices and market demographics. This is not just a product pitch, but must include all elements of your pricing, marketing, distribution and maintenance. Confirm that your product or service solves the problem.

Technical Review 399

Technical Review Product Advisory Board Business Model 399

Startup Professionals Musings

OCTOBER 30, 2020

Don’t forget to market yourself before, during, and after your initial idea, through social media, websites, and events. Customer feedback, including blog comments, usability reviews, and early user testimonials, build relationships and provide credible marketing to the broader customer community.

Merger 386

Merger Acquisition Software Review Social Media 386

Startup Professionals Musings

JUNE 2, 2021

Customers today quickly get beyond these, and put a competitive priority on the experience of others, reflected in reviews and social media, and their own total experience with your sales process, delivery, returns, and support on their schedule.

Software Review 355

Software Review Algorithm Global IPO 355

Startup Professionals Musings

APRIL 11, 2020

In fact, there are a host of reasons why a non-focused startup business is more likely to struggle for survival, lose market and investor attention, and miss out on the opportunity to capitalize on their scope: Time to market is tied to the size of your offering. Ongoing market leadership requires continuous innovation.

Startup 424

Startup Bandwidth Distribution Agile 424

Startup Professionals Musings

JUNE 26, 2020

Quantify the market opportunity in business terms. For example, “Nielsen projects that the market for smart phones will double every year for the next five years.” Include marketing, sales, and customer rollout plans. This summary if often extracted as marketing collateral, with text and graphics for pitch handouts.

Business Plan 423

Business Plan Product Intellectual Property Elevator Pitch 423

Startup Professionals Musings

SEPTEMBER 13, 2022

Exchanging your services for services is possible with legal counsel, accountants, engineers, and even sales people. An example would be getting free office space by agreeing to be the property manager for the owner. Joint venture with distributor or beneficiary.

Intellectual Property 341

Intellectual Property Technical Review Startup Incubator 341

Startup Professionals Musings

APRIL 23, 2022

Every startup lucky enough to get some traction gets to the point where they decide to hire some “regular employees” for sales, marketing, and administrative tasks. In today’s marketplace, junior staffers are often the most intimately connected to the market, technology, and the customer network.

Startup 337

Startup Technical Review Employee Hiring 337

Startup Professionals Musings

MARCH 26, 2021

Idea people must surround themselves with people who build momentum and get things done, including production, marketing, finance, and sales. Gates was a software developer genius, but Ballmer upheld the marketing and business side. They soon find that the market and competitors are changing faster than they are.

Entrepreneur 341

Entrepreneur Angel Investor Partner Software Development 341

Startup Professionals Musings

APRIL 28, 2021

If you are the hot-shot technical innovator that invented your solution, make sure you have an equally adept business and marketing expert to complement your skills. “If Pivot early, as required, to tune your features and marketing to meet the market and technical realities. The market is unpredictable and changes fast.

Technical Review 329

Technical Review Merger Software Review Acquisition 329

Startup Professionals Musings

DECEMBER 30, 2020

You alone will never find enough hours in a day to keep with all the challenges of sales, support, and scaling the business, in addition to developing and delivering your solution. In addition to locking in his leadership position in electric vehicles, he has also used his patents to negotiate faster growth in his market.

Intellectual Property 432

Intellectual Property Entrepreneur Technical Review Angel Investor 432

Startup Professionals Musings

FEBRUARY 20, 2023

Companies are rightsized quickly now as markets change rapidly, and business professionals are quick to jump to new opportunities for growth and survival, with no ties to special benefits or pension plans. Here are some examples: Marketing Professional. Sales Professional.

Angel Investor 267

Angel Investor Social Media LLC Viral 267

Startup Professionals Musings

SEPTEMBER 25, 2021

So what do investors look for in qualifying you for that million dollars you need to take your invention from your garage to the market? Investors expect proof that your invention can be manufactured in volume, and can justify a sales price at least double the cost, to a large customer set that has money to spend.

Technical Review 391

Technical Review Intellectual Property Early Stage Global 391

Startup Professionals Musings

JANUARY 24, 2021

A smart investor will take an independent final reading in the market on barriers to entry, active competition, demographics, and price sensitivity. Sales and distribution channel activity will be analyzed, as well as cost of customer acquisition, to make an independent assessment of your financial projections.

Technical Review 379

Technical Review Due Diligence Term Sheet Bankruptcy 379

Startup Professionals Musings

APRIL 18, 2021

Size of the market. One of the criteria for a good investment is a large and fast growing “potential market.” Investors will talk to their own experts on the size of the potential market and the expected growth rate. Sales and marketing strategy. Having a great product or service is not enough.

Technical Review 380

Technical Review Due Diligence Term Sheet Angel Investor 380

Startup Professionals Musings

JANUARY 30, 2022

There are other chasms out there just as deadly as the technology one, such as the ones below: Market requirements chasm. Marketing and sales chasm. These days, with all the clutter in the marketplace, the highest cost is usually marketing. Marketing costs can be a deep hole.

Technical Review 375

Technical Review Startup Dilution Early Stage 375

Startup Professionals Musings

APRIL 24, 2021

The CEO is the check and balance on the constant parallel pushes for more development, more marketing, and more growth. They need an operational CEO who knows the market and the marketing game. He must nail down a sales process that fits the domain and economy. Craft an operational plan and make it work.

Exit Strategy 407

Exit Strategy Leadership Founder Networking 407

Startup Professionals Musings

MAY 26, 2023

Even though many of these can be mitigated by testing and early customer feedback , you will find that it pays big dividends to do your homework before building and rolling out every new initiative: In today’s customer data overload, marketing is essential. Even more important than solution marketing is building your brand.

Product 354

Product Technical Review Artificial Inteligence Dividend 354

Startup Professionals Musings

MARCH 14, 2022

Market your solution and user benefits, not the mysterious technology behind it. A better approach might be to use your marketing power to tell people that you can now ring their smartphone in front of their favorite store for a special sale, and allow them to “opt in,” rather than surprising them with your new technology.

Technical Review 342

Technical Review Customer Social Network Software Review 342

Startup Professionals Musings

MAY 14, 2023

Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing. Waiting until you have something to sell before bringing on a sales and operations staff. Getting a sales contract before manufacturing inventory.

Burn Rate 258

Burn Rate Hockey Stick Management Salary 258

Rembrandt Communications

FEBRUARY 1, 2022

How to Mend Your Broken Heart Over Lacking Sales! After all, the way you communicate establishes how members of your target market decide whether or not they want to do business with you. How does it relate to your sales plan and business overall? Start improving sales here! Your messaging is the key to success!

Software Review 264

Software Review Database Public Relations Audience 264

Startup Professionals Musings

AUGUST 13, 2022

get the attention of the market they choose. Having a great idea in the wrong place won’t get you the funding you need, the experienced domain experts you want, or the pilot market results you need for survival. billion dollar sale to Oracle from Bozeman, Montana. It’s very important.

Las Vegas 309

Las Vegas Silicon Valley Arizona Montana 309

Startup Professionals Musings

NOVEMBER 4, 2022

The sales professional. A sales fanatic on the founder team helps to contain that risk. The combination of technical insight, founder authority, and sales experience is a hard-to-beat advantage in a competitive market. These people also have the credibility to attract investors. The financial suit.

Technical Cofounder 309

Technical Cofounder Cofounder Advisory Board Startup 309

The Startup Magazine

DECEMBER 19, 2024

Success often hinges on careful strategic planning and adapting to market shifts. Entrepreneurs need to define their market niche and craft effective competitive strategies to counteract competitive pressures. These systems apply complex algorithms to parse sales data, forecast demand trends, and manage stock levels efficiently.

Technical Review 144

Technical Review Startup Differentiation Social Media 144

Startup Professionals Musings

APRIL 4, 2022

Exchanging your services for services is possible with legal counsel, accountants, engineers, and even sales people. An example would be getting free office space by agreeing to be the property manager for the owner. Joint venture with distributor or beneficiary.

Intellectual Property 261

Intellectual Property Technical Review Incubator Bootstrapping 261

Startup Professionals Musings

MAY 25, 2020

Equity is stock, but private company stock has no market value until the company goes public or is sold or merged with another company. Investors know that the fun of a startup turns into managing production processes, sales processes, and personnel in a few years. These events may take three to five years at a minimum.

Exit Strategy 376

Exit Strategy Startup Private Equity Equity 376

Startup Professionals Musings

FEBRUARY 6, 2021

The last thing you need in a startup is a false start, where you can’t deliver on a product change deadline, or a new marketing channel. It’s important to separate optimism and dreams from market realities. Just because Google sales hit $1.5 What do I need to know before I commit to deliverables? How do I measure success?

Metrics 387

Metrics Technical Review Leadership Framework 387

Startup Professionals Musings

OCTOBER 6, 2023

A smart investor will take an independent final reading in the market on barriers to entry, active competition, demographics, and price sensitivity. Sales and distribution channel activity will be analyzed, as well as cost of customer acquisition, to make an independent assessment of your financial projections.

Technical Review 296

Technical Review Due Diligence Term Sheet Bankruptcy 296

Startup Professionals Musings

OCTOBER 3, 2021

His focus is primarily on improving the results for traditional sales professionals, but I’m convinced that the same principles are equally critical for entrepreneurs selling their startup to investors, strategic partners, and customers. These attributes include the following: Specific moment-in-time indication.

Elevator Pitch 313

Elevator Pitch Technical Review Boston Sales 313

The Startup Magazine

APRIL 24, 2024

Well, there are actually several good reasons newsletter marketing works! Data shows that for every dollar you spend on email marketing, the returns can be as high as forty-two dollars. Newsletters Are One of the Best Sales Funnels Okay, so you have managed to find and hold a considerable number of people with your newsletter.

Audience 157

Audience Email Web Development Social Media 157

The Startup Magazine

MAY 3, 2024

As a versatile ERP system, Microsoft Dynamics caters to a variety of business needs, supporting everything from sales management to customer interactions. At its core, Microsoft Dynamics facilitates the integration of processes related to finance, operations, sales, and customer service into a single, unified platform.

Early Stage 159

Early Stage Technical Review Software Review Operations 159

Steve Blank

DECEMBER 11, 2023

Sales in their first fiscal year were $1.5 ERA asked the NSA for permission to offer the computer for commercial sale. Finally, ERA’s penchant for extreme secrecy left them unschooled in the art of marketing, sales, and Public Relations. Parker became head of sales of the merged computer division.

Minnesota 317

Minnesota Engineer Minneapolis Silicon Valley 317

Startup Professionals Musings

MARCH 6, 2021

Take advantage of early payment and volume discounts, where possible Above all, avoid self-sabotaging behavior that you may not even be aware of, like blaming others rather than taking responsibility for all decisions, or not charging what your product or service is worth, due to lack of current market information or a personal bias.

Technical Review 379

Technical Review Finance Startup Salary 379

Startup Professionals Musings

JANUARY 6, 2023

In fact, there are a host of reasons why a non-focused startup business is more likely to struggle for survival, lose market and investor attention, and miss out on the opportunity to capitalize on their scope: Time to market is tied to the size of your offering. Ongoing market leadership requires continuous innovation.

Startup 287

Startup Bandwidth Distribution Agile 287