Startup Professionals Musings

APRIL 17, 2022

Very few entrepreneurs have the range of skills and experience to be the solution creator as well as business creator, or operational as well as sales leader. If both of you are experts at software development, even though one loves design and the other loves coding, that still won’t get the marketing done.

Partner 385

Partner Software Review CTO Hire Cofounder 385

View from Seed

NOVEMBER 18, 2020

Sales and marketing has been 30%+ basically forever, though undoubtedly Airbnb has enough brand recognition and loyal customers that if you turned off marketing spend then revenue would drop but not to zero. Uber is an $85B+ market cap company today but is essentially flat to its IPO price and late private round valuations.

North America 401

North America IPO Prospectus Europe 401

TechEmpower

MARCH 4, 2024

Key Functions with High Impact Generative AI is revolutionizing sales by enabling dynamic pricing and personalized customer interactions, boosting conversion rates and customer satisfaction. Post-sale, AI analyzes customer data to improve service and loyalty, making it a cornerstone of modern sales methodologies.

Generative AI 297

Generative AI CTO Hire Fractional CTO Software Review 297

Startup Professionals Musings

OCTOBER 16, 2022

They couldn’t possibly understand the new social media culture, new technologies, or have the determination to beat their younger counterparts in the market. Pew says the Boomer demographic is the largest mainstream pool of experienced talent in the market today, and will be for the foreseeable future.

Advisory Board 368

Advisory Board Dividend Angel Investor Cofounder 368

Duct Tape Marketing

JULY 17, 2024

Hypothesis-Driven Growth: How to Turn Data into Revenue written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Doug Davidoff, the founder and CEO of Lift Enablement and the author of The Revenue Acceleration Framework.

Revenue 94

Revenue Technical Review Framework Austin 94

Startup Professionals Musings

JANUARY 30, 2021

Products too expensive for the market won’t succeed, and prices too low will leave you exposed. Match with competitor prices and market demographics. This is not just a product pitch, but must include all elements of your pricing, marketing, distribution and maintenance. Confirm that your product or service solves the problem.

Technical Review 399

Technical Review Product Advisory Board Business Model 399

Startup Professionals Musings

OCTOBER 30, 2020

Don’t forget to market yourself before, during, and after your initial idea, through social media, websites, and events. Customer feedback, including blog comments, usability reviews, and early user testimonials, build relationships and provide credible marketing to the broader customer community.

Merger 386

Merger Software Review Acquisition Social Media 386

Startup Professionals Musings

JUNE 2, 2021

Customers today quickly get beyond these, and put a competitive priority on the experience of others, reflected in reviews and social media, and their own total experience with your sales process, delivery, returns, and support on their schedule.

Software Review 355

Software Review Algorithm Global IPO 355

Startup Professionals Musings

APRIL 11, 2020

In fact, there are a host of reasons why a non-focused startup business is more likely to struggle for survival, lose market and investor attention, and miss out on the opportunity to capitalize on their scope: Time to market is tied to the size of your offering. Ongoing market leadership requires continuous innovation.

Startup 424

Startup Bandwidth Distribution Agile 424

Startup Professionals Musings

JUNE 26, 2020

Quantify the market opportunity in business terms. For example, “Nielsen projects that the market for smart phones will double every year for the next five years.” Include marketing, sales, and customer rollout plans. This summary if often extracted as marketing collateral, with text and graphics for pitch handouts.

Business Plan 423

Business Plan Product Intellectual Property Elevator Pitch 423

Startup Professionals Musings

SEPTEMBER 13, 2022

Exchanging your services for services is possible with legal counsel, accountants, engineers, and even sales people. An example would be getting free office space by agreeing to be the property manager for the owner. Joint venture with distributor or beneficiary.

Intellectual Property 341

Intellectual Property Technical Review Startup Incubator 341

Startup Professionals Musings

APRIL 23, 2022

Every startup lucky enough to get some traction gets to the point where they decide to hire some “regular employees” for sales, marketing, and administrative tasks. In today’s marketplace, junior staffers are often the most intimately connected to the market, technology, and the customer network.

Startup 337

Startup Technical Review Employee Hiring 337

Startup Professionals Musings

MARCH 26, 2021

Idea people must surround themselves with people who build momentum and get things done, including production, marketing, finance, and sales. Gates was a software developer genius, but Ballmer upheld the marketing and business side. They soon find that the market and competitors are changing faster than they are.

Entrepreneur 341

Entrepreneur Angel Investor Partner Software Development 341

Startup Professionals Musings

DECEMBER 30, 2020

You alone will never find enough hours in a day to keep with all the challenges of sales, support, and scaling the business, in addition to developing and delivering your solution. In addition to locking in his leadership position in electric vehicles, he has also used his patents to negotiate faster growth in his market.

Intellectual Property 432

Intellectual Property Entrepreneur Technical Review Angel Investor 432

Startup Professionals Musings

FEBRUARY 20, 2023

Companies are rightsized quickly now as markets change rapidly, and business professionals are quick to jump to new opportunities for growth and survival, with no ties to special benefits or pension plans. Here are some examples: Marketing Professional. Sales Professional.

Angel Investor 267

Angel Investor Social Media LLC Viral 267

Women Entrepreneurs Can

MARCH 7, 2025

After paying R&D costs, product development, packaging, staff costs, and more, start-ups often look for ways to market and scale on a relatively tight budget. Below are five effective marketing tips to help launch your new business: 1. Influencers fall into a similar category, but they are often more of a niche market.

Marketing 52

Marketing Software Review Houston Social Media 52

The Startup Magazine

DECEMBER 22, 2024

Here are some common culprits: Disconnected Systems: When inventory, sales, and customer service tools dont talk to each other, delays are inevitable. The Impact of Delays on Startups Delays go beyond being inconvenient; they create tangible harm to startups trying to establish themselves in competitive markets.

Artificial Inteligence 143

Artificial Inteligence Customer Technical Review Operations 143

Startup Professionals Musings

SEPTEMBER 25, 2021

So what do investors look for in qualifying you for that million dollars you need to take your invention from your garage to the market? Investors expect proof that your invention can be manufactured in volume, and can justify a sales price at least double the cost, to a large customer set that has money to spend.

Technical Review 391

Technical Review Intellectual Property Early Stage Global 391

Startup Professionals Musings

JANUARY 24, 2021

A smart investor will take an independent final reading in the market on barriers to entry, active competition, demographics, and price sensitivity. Sales and distribution channel activity will be analyzed, as well as cost of customer acquisition, to make an independent assessment of your financial projections.

Technical Review 379

Technical Review Due Diligence Term Sheet Bankruptcy 379

The Startup Magazine

JANUARY 19, 2025

For example, these professionals can develop detailed cash flow forecasts that consider market trends and business-specific challenges. Analyzing sales trends can also help businesses predict demand more accurately, preventing overstocking or understocking.

Management 143

Management Startup Forecast Finance 143

Startup Professionals Musings

APRIL 18, 2021

Size of the market. One of the criteria for a good investment is a large and fast growing “potential market.” Investors will talk to their own experts on the size of the potential market and the expected growth rate. Sales and marketing strategy. Having a great product or service is not enough.

Technical Review 380

Technical Review Due Diligence Term Sheet Angel Investor 380

Startup Professionals Musings

JANUARY 30, 2022

There are other chasms out there just as deadly as the technology one, such as the ones below: Market requirements chasm. Marketing and sales chasm. These days, with all the clutter in the marketplace, the highest cost is usually marketing. Marketing costs can be a deep hole.

Technical Review 375

Technical Review Startup Dilution Early Stage 375

Startup Professionals Musings

APRIL 24, 2021

The CEO is the check and balance on the constant parallel pushes for more development, more marketing, and more growth. They need an operational CEO who knows the market and the marketing game. He must nail down a sales process that fits the domain and economy. Craft an operational plan and make it work.

Exit Strategy 407

Exit Strategy Leadership Founder Networking 407

Startup Professionals Musings

MAY 26, 2023

Even though many of these can be mitigated by testing and early customer feedback , you will find that it pays big dividends to do your homework before building and rolling out every new initiative: In today’s customer data overload, marketing is essential. Even more important than solution marketing is building your brand.

Product 354

Product Technical Review Artificial Inteligence Dividend 354

Startup Professionals Musings

MARCH 14, 2022

Market your solution and user benefits, not the mysterious technology behind it. A better approach might be to use your marketing power to tell people that you can now ring their smartphone in front of their favorite store for a special sale, and allow them to “opt in,” rather than surprising them with your new technology.

Technical Review 342

Technical Review Customer Social Network Software Review 342

Startup Professionals Musings

MAY 14, 2023

Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing. Waiting until you have something to sell before bringing on a sales and operations staff. Getting a sales contract before manufacturing inventory.

Burn Rate 258

Burn Rate Hockey Stick Management Salary 258

Startup Professionals Musings

AUGUST 13, 2022

get the attention of the market they choose. Having a great idea in the wrong place won’t get you the funding you need, the experienced domain experts you want, or the pilot market results you need for survival. billion dollar sale to Oracle from Bozeman, Montana. It’s very important.

Las Vegas 309

Las Vegas Silicon Valley Arizona Montana 309

Startup Professionals Musings

NOVEMBER 4, 2022

The sales professional. A sales fanatic on the founder team helps to contain that risk. The combination of technical insight, founder authority, and sales experience is a hard-to-beat advantage in a competitive market. These people also have the credibility to attract investors. The financial suit.

Technical Cofounder 309

Technical Cofounder Cofounder Advisory Board Startup 309

Duct Tape Marketing

SEPTEMBER 26, 2024

Gain Client’s Trust by ensuring Cybersecurity written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Zach Kromkowski In this episode of the Duct Tape Marketing Podcast , I interviewed Zach Kromkowski, co-founder of Sention, about the importance of cybersecurity for small businesses and marketing firms.

Software Review 80

Software Review Security Distribution IP 80

Startup Professionals Musings

FEBRUARY 6, 2021

The last thing you need in a startup is a false start, where you can’t deliver on a product change deadline, or a new marketing channel. It’s important to separate optimism and dreams from market realities. Just because Google sales hit $1.5 What do I need to know before I commit to deliverables? How do I measure success?

Metrics 387

Metrics Technical Review Leadership Framework 387

Startup Professionals Musings

OCTOBER 6, 2023

A smart investor will take an independent final reading in the market on barriers to entry, active competition, demographics, and price sensitivity. Sales and distribution channel activity will be analyzed, as well as cost of customer acquisition, to make an independent assessment of your financial projections.

Technical Review 296

Technical Review Due Diligence Term Sheet Bankruptcy 296

Duct Tape Marketing

SEPTEMBER 4, 2024

Charge More With The Power of Pure Motive Service written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Joe Crisara In this episode of the Duct Tape Marketing Podcast , I interviewed Joe Crisera, author of What Should We Do? Click on over and give us a review on iTunes, please!

Cloud 88

Cloud Bankruptcy Widget Kansas City 88

Steve Blank

DECEMBER 11, 2023

Sales in their first fiscal year were $1.5 ERA asked the NSA for permission to offer the computer for commercial sale. Finally, ERA’s penchant for extreme secrecy left them unschooled in the art of marketing, sales, and Public Relations. Parker became head of sales of the merged computer division.

Minnesota 317

Minnesota Engineer Minneapolis Silicon Valley 317

Duct Tape Marketing

SEPTEMBER 14, 2024

How ‘Company Culture’ Became Overused written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Brian Gottlieb In this episode of the Duct Tape Marketing Podcast, I interviewed Brian Gottlieb , founder of Tundraland Home Improvements and author of ‘Beyond the Hammer.’

Wisconsin 91

Wisconsin Cofounder Leadership Employee 91

Startup Professionals Musings

MARCH 6, 2021

Take advantage of early payment and volume discounts, where possible Above all, avoid self-sabotaging behavior that you may not even be aware of, like blaming others rather than taking responsibility for all decisions, or not charging what your product or service is worth, due to lack of current market information or a personal bias.

Technical Review 379

Technical Review Finance Startup Salary 379

Startup Professionals Musings

JANUARY 6, 2023

In fact, there are a host of reasons why a non-focused startup business is more likely to struggle for survival, lose market and investor attention, and miss out on the opportunity to capitalize on their scope: Time to market is tied to the size of your offering. Ongoing market leadership requires continuous innovation.

Startup 287

Startup Bandwidth Distribution Agile 287

Duct Tape Marketing

NOVEMBER 27, 2024

How To Sell Customer Experiences Not Customer Service written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Jeannie Walters In this episode of the Duct Tape Marketing Podcast, I had the pleasure of interviewing Jeannie Walters. and the necessity of building a customer-centric culture.

Customer 74

Customer Cloud Technology PR 74