Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.
Cracking the Code
OCTOBER 10, 2008
Effectively measuring and understanding your CAC and CLTV metrics are key to future success. Bessemer SaaS Law #1: Your key monthly business metrics are: CMRR (Committed Monthly Recurring Revenue), Churn, and Cash flow - “Bookings” is for suckers. Brian, Paglo www.paglo.com. Great list! Great list! Philippe Botteri.
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