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We'll start with digital at the highest strategic level, which leads us into content marketing, from there it is a quick hop over to the challenge of metrics and silos, followed by a recommendation to optimize for the global maxima, and we end with the last two visuals that cover social investment and social content strategy.
This is very effective for many kinds of websites, be they ecommerce or technicalsupport or lead generation or whatever else is your quest in life. :). On your website if your phone number is well hidden (like on most tech support websites, #$%@*&!), then using IndexTools or ClickTracks track the views of that page.
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