ConversionXL

AUGUST 11, 2021

A sponsorship strategy should cover five areas: Assets Audience data Asset valuation Activations Market identification. Asset valuation. PR Week does this in a Twitter poll. An inventory of metrics: Click-through rates, newsletter subscribers, downloads, social engagement, revenue figures, etc. What do they dislike?

Audience 139

Audience Social Media Email Ruby 139

Cracking the Code

AUGUST 3, 2011

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 67

Software Review Europe Technical Review Search 67

Cracking the Code

NOVEMBER 7, 2010

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 59

Software Review Technical Review Europe Cloud 59

David Teten

SEPTEMBER 23, 2017

An investor had few hard metrics other than the actual financials, and little technology to make the process scaleable. Over the past few decades, better metrics became available, and investors could take a more analytical, data-driven approach. ” Historically, investing was a manual, artisan process.

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

Cracking the Code

DECEMBER 1, 2009

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 48

Software Review Technical Review Cloud Europe 48

Cracking the Code

FEBRUARY 24, 2010

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 54

Software Review Technical Review Europe Venture Capital 54

Cracking the Code

JANUARY 14, 2010

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 48

Software Review Technical Review Europe Venture Capital 48

crowdSPRING Blog

FEBRUARY 7, 2013

Valuations in the Series A and Series B Market are Booming – [link]. All marketing metrics are relative | Christopher S. Why Content Marketing is Not Branding | Copyblogger – [link]. How to Optimize Every Decision in Your Life and Accomplish Nothing | LinkedIn – [link]. Penn – [link].

Social Media 106

Social Media Small Business Technical Review Design 106

crowdSPRING Blog

DECEMBER 21, 2012

B t Metrics – [link]. This is a very useful valuation tool from AngelList (browse startup valuations) - [link]. Key Digital Marketing Trends For 2013 | crowdSPRING Blog – [link]. 10 Reasons Your Top Talent Will Leave You | Forbes – [link]. The danger of starting at the top – [link].

Social Media 100

Social Media Small Business Design Media 100

Both Sides of the Table

SEPTEMBER 28, 2013

In the startup journey if you have success in your early product launches, fund raising and PR you’re likely to get “inbound interest” from likely acquirers. Good press and industry mojo wasn’t enough to overcome the financial metrics of the business and the offers came in at more like $10 million. It was not.

Startup 417

Startup Dilution San Diego Stock Options 417

Cracking the Code

OCTOBER 9, 2009

However, as the second graphs shows, some companies such as Constant Contact, Vocus or Salesforce do start to show a stabilization or an improvement in their productivity metrics. Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr.

Software Review 48

Software Review Technical Review Cloud Europe 48

Cracking the Code

OCTOBER 8, 2009

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 48

Software Review Cloud Technical Review Venture Capital 48

Cracking the Code

JANUARY 7, 2009

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Cracking the Code

NOVEMBER 13, 2008

The fact that SaaS valuations are being more affected by the downturn than the Nasdaq can be surprising given the supposed resiliency of the SaaS model (recurring revenues) but it translates the public investors belief that SMB software spend is going to be hit very hard by this recession. With this decline, the average EV/08 rev.

Software Review 48

Software Review Technical Review Valuation Portfolio 48

Genuine VC

SEPTEMBER 5, 2012

Funding Announcement Figure out your PR strategy for announcing the round to get your plan in order. Proactively solicit input to create a board deck template and metrics dashboard to present at the first Board Meeting, so that you’re able to set a strong in-control tone.

Founder 156

Founder Cap Table Stock Options PR 156

Cracking the Code

JUNE 23, 2008

In addition, Cardo got a lot of press for this initiative - so, overall great PR at minimal cost and this shows how web 2.0 Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different?

Software Review 48

Software Review Technical Review Viral Europe 48

Cracking the Code

OCTOBER 27, 2008

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Cracking the Code

JULY 10, 2009

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 63

Software Review Technical Review RSS Europe 63

Cracking the Code

NOVEMBER 10, 2009

SaaS companies use different metrics to calculate renewals. Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? One caution on Law 2, item 4, Churn. mguinan said. My Investments.

Software Review 48

Software Review Cloud Technical Review Sales Cycle 48

crowdSPRING Blog

MAY 4, 2011

Must read article for all startup entrepreneurs about valuation – [link]. Advertising CTR rates are abysmal and may be even worse than the metrics show – [link]. What It’s Like To Be An Entrepreneur – Mark Achler – [link]. 4 Ways to Make Social Technology Work For Your Biz – [link]. – [link].

Social Media 92

Social Media Small Business Design Media 92

Cracking the Code

NOVEMBER 10, 2009

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 48

Software Review Technical Review IPO Cloud 48

500hats.com

AUGUST 2, 2012

but the food was awesome, & the PR wasn’t bad either). However after Sequoia and Ron Conway announced their investment in YC in 2009 , and after YC alumni DropBox and AirBnb raised capital on billion-dollar valuations in 2010-11, the program quickly became the gold standard among early-stage startup incubators.

Silicon Valley 74

Silicon Valley Early Stage Venture Capital Valuation 74

Cracking the Code

MAY 25, 2010

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 74

Software Review Cloud IPO Jordan 74

Cracking the Code

MARCH 12, 2010

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 63

Software Review Technical Review Cloud Europe 63

betashop.com

OCTOBER 8, 2012

Never, ever, choose your investors based on valuation. Alignment of business objectives and personal relationships means tons more than valuation. That means if you’re taking money with a $5M post-money valuation, the expectation is that you are building for a minimum $50M exit. $10M 10M post-money valuation = $100M target.

Technical Review 108

Technical Review Technology Software Review Valuation 108

www.forentrepreneurs.com

FEBRUARY 2, 2010

Business model viability, in the majority of startups, will come down to balancing two variables: Cost to Acquire Customers (CAC) The ability to monetize those customers, or LTV (which stands for Lifetime Value of a Customer) Successful web businesses have long understood these metrics as they have such an easy way to measure them.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Cracking the Code

FEBRUARY 25, 2008

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Cracking the Code

MARCH 30, 2007

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 48

Software Review Global Technical Review Europe 48

Austin Startup

SEPTEMBER 19, 2017

Especially in early rounds — pre-seed and seed— when there are limited sales metrics and only early signs of product-market fit, these advisors help complete “the package” so to speak, providing a useful industry reference to investors and filling in the gaps in domain expertise that are common in disruptive tech-first founding teams.

Advisory Board 48

Advisory Board Sweat Equity Marketing Vertical 48

Cracking the Code

JANUARY 5, 2007

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Cracking the Code

DECEMBER 16, 2006

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 48

Software Review Venture Capital Technical Review Europe 48

Cracking the Code

MARCH 23, 2007

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 48

Software Review Viral Media Marketing 48

Cracking the Code

FEBRUARY 12, 2007

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Cracking the Code

DECEMBER 28, 2006

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 48

Software Review Technical Review Technology San Francisco 48

Cracking the Code

DECEMBER 7, 2006

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Cracking the Code

APRIL 18, 2007

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? S&M productivity (CAC ratio) for the SaaS 13 Index. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Cracking the Code

JANUARY 22, 2009

For SaaS companies, we found that MRR is the best metric on which to base sales commissions. Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? My Investments. CornerstoneOnDemand.

Software Review 91

Software Review Clawback Sales Salary 91