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Lessons Learned by Eric Ries Wednesday, December 23, 2009 Why vanity metrics are dangerous In a previous post, I defined two kinds of metrics: vanity metrics and actionable metrics. In this post, Id like to talk about the perils of vanity metrics. My personal favorite vanity metrics is "hits."
Lessons Learned by Eric Ries Sunday, April 26, 2009 Productdevelopment leverage Leverage has once again become a dirty word in the world of finance, and rightly so. But I want to talk about a different kind of leverage, the kind that you can get in productdevelopment. Its a key lean startup concept. Great post!
Lessons Learned by Eric Ries Monday, September 22, 2008 Thoughts on scientific productdevelopment I enjoyed reading a post today from Laserlike (Mike Speiser), on Scientific productdevelopment. I agree with the less is more productdevelopment approach, but for a different reason. Now that is fun.
The application of agile development methodologies which dramatically reduce waste and unlock creativity in productdevelopment. See Customer Development Engineering for my first stab at articulating the theory involved) Ferocious customer-centric rapid iteration, as exemplified by the Customer Development process.
We have to manage to learn something from our first product iteration. In a lot of cases, this requires a lot of energy invested in talking to customers or metrics and analytics. Refreshing to finally see lean and agile thinking emerge in product/business-floors and not only in technology. Great Post - could not agree more.
Over 13 years ago, in March of 2000, I wrote a blog post titled “ The Most Powerful Internet Metric of All. ” The key thesis was this: if an Internet company could obsess about only one metric, it should be conversion. As such, it is time to pound the table again – conversion is by far the most powerful Internet metric of all.
Focus on the output metrics of that part of the product, and you make the problem a lot more clear. I had the opportunity to pioneer this approach to funnel analysis at IMVU, where it became a core part of our customer development process. Whatever its purpose, try measuring it only at the level that you care about.
Lessons Learned by Eric Ries Tuesday, March 24, 2009 The metrics and levers of engagement, presentation on Engagement Loops for Facebook Developer Garage SF Ill be presenting a talk at the Facebook Developer Garage SF Wednesday evening. What good are these metrics if they dont help guide product or business decisions?
This is the first post that moves into making specific process recommendations for productdevelopment. Pretty soon, a soul-searching meeting ensues. Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much? Labels: productdevelopment Speed up or slow down?
Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? Trying to answer that question at IMVU led me to discover Google AdWords and the world of search engine marketing. SEM is a simple idea.
And if you dont know who your customer is, perhaps some customer development is in order? Labels: customer development , search engine marketing 13comments: Jim Lindstrom said. Seems like a fairly low-cost method of gauging customer interest for a would-be product. Eric -- This is a pretty interesting idea.
It outlines four major growth strategies: market penetration , market development , productdevelopment , and diversification. Productdevelopment. Productdevelopment allows you to expand your existing market share by developing a new product for that audience. New channels.
In a startup, both the problem and solution are unknown, and the key to success is building an integrated team that includes productdevelopment in the feedback loop with customers. 2008 09 06 Eric Ries Haas Columbia Customer Development Engineering View SlideShare presentation or Upload your own.
Its had tremendous impact in many areas: continuous deployment , just-in-time scalability , and even search engine marketing , to name a few. I owe it originally to lean manufacturing books like Lean Thinking and Toyota Production System. The batch size is the unit at which work-products move between stages in a development process.
At least, not in the traditional sense of trying to squeeze every tenth of a point out of a conversion metric or landing page. In fact, the curse of productdevelopment is that sometimes small things make a huge difference and sometimes huge things make no difference. For example, I’m a big believer in split-testing.
But first I think we need to save the product manager from that special form of torture only a waterfall productdevelopment team can create. Labels: productdevelopment 8comments: Vincent van Wylick said. This post has been removed by the author. Startup Lessons Learned - the Conference (April 23.
Own the development methodology - in a traditional productdevelopment setup, the VP Engineering or some other full-time manager would be responsible for making sure the engineers wrote adequate specs, interfaced well with QA, and also run the scheduling "trains" for releases. Labels: productdevelopment 15comments: mukund said.
Every board meeting, the metrics of success change. Their product definition fluctuates wildly – one month, it’s a dessert topping, the next it’s a floor wax. And what of the productdevelopment team? Time-to-complete-a-sale is not a bad metric for validated learning at this stage.
I am convinced one of Joel Spolskys lasting contributions to the field of managing software teams will turn out to be the Joel Test , a checklist of 12 essential practices that you could use to rate the effectiveness of a software productdevelopment team. He wrote it in 2000, and as far as I know has never updated it.
Eric, I landed upon your blog when I was searching for the path to CTO a couple of months back and I have been a frequent to the site since then. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.
Ever since that time, I have struggled to explain how the feedback loop in customer development should interface with the feedback loop in productdevelopment. Eric Ries Lean Startup Schematic View Of Agile Development And Customer Development View more presentations from Eric Ries.
I used to think that investments in metrics were a form of waste. Customers dont care if you have good metrics, only if you have a good product. The only reason we learned the art of metrics-based decision making at IMVU was out of necessity. Labels: productdevelopment 4comments: Doug said. Thank you Eric.
As an entrepreneur raised in the era of analytics, I want to find metrics for everything. I knew that there were issues with my potential partner, but I also knew that the company would grow at a slower pace if I had to start the co-founder search from back at square one. The problem is that this is harder to do than it sounds.
Because five whys kept turning up a few key metrics that were hard to set static thresholds for, we even had a dynamic prediction algorithm that would make forecasts based on past data, and fire alerts if the metric ever went out of its normal bounds. You can even read a cool paper one of our engineers wrote on this approach).
Its inspired by the classic OODA Loop and is really just a simplified version of that concept, applied specifically to creating a software productdevelopment team. There are three stages: We start with ideas about what our product could be. Thoughts on scientific productdevelopment Lo, my 5 subscribers, who are you?
Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. Startup Lessons Learned - the Conference (April 23. Tell your Startup Visa story Speaking 2010: Webstock, GDC, Web 2.0,
Customer development is a parallel process to productdevelopment, which means that you dont have to give up on your dream. Our goal in productdevelopment is to find the minimum feature set required to get early customers. This is a common mistake. Startup Lessons Learned - the Conference (April 23.
Startups especially can benefit by using technical debt to experiment, invest in process, and increase their productdevelopment leverage. The biggest source of waste in new productdevelopment is building something that nobody wants. Leverage productdevelopment with open source and third parties.
Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. Thoughts on scientific productdevelopment Lo, my 5 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.
It slows productdevelopment. The key is to connect user research to an improved user experience and, in turn, an increase in customer retention, leads, or any other metric for which C-suite members are accountable. Include notes from your internal team that explain how insights are influencing productdevelopment.
dalelarson : "Metrics are people, too." leanstartup ericnsantos : #w2e #leanstartup Metrics should be Actionable, Accessible and Auditable. Metrics are a key questions startups face. Metrics are people too" is a reminder I constantly needed when I was a manager. ericries s talk on Lean Startups absolutely fantastic.
Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much? Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much? Read the rest of The Five Whys for Start-Ups. Speed up or slow down? Speed up or slow down?
Labels: five whys root cause analysis , productdevelopment 15comments: Anonymoussaid. Instead of telling people to look for *the* root cause, I have them search for *a* or *some* root causes. Leave your thoughts in a comment. If you’ve tried Five Whys, please share your experiences so far. I’ll do my best to help.)
Lessons Learned by Eric Ries Monday, October 6, 2008 When NOT to listen to your users; when NOT to rely on split-tests There are three legs to the lean startup concept: agile productdevelopment , low-cost (fast to market) platforms , and rapid-iteration customer development. I think Drucker said it best.
Despite all the energy invested in talking to authors about the size of their platform, very few gatekeepers have a rigorous set of metrics for measuring it. When I reviewed a recent productdevelopment book, it immediately shot up to Amazon sales rank 300. My blog has over 14000 subscribers, for example. Is that a lot?
In order to give people the data they need to apply the strategy, we were very open with our company metrics, making all reports generally available and easy to run. When you think a certain feature will give a 50% boost to a given metric, and it only eeks out a 5% boost, you cant spin that as failure. March 9, 2009 8:35 AM Eric said.
Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. Thoughts on scientific productdevelopment Lo, my 5 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.
As a shoestring entrepreneur with a SaaS (well, not really, but sort of) offering that we present to very large companies (think 10K+), I love your common sense suggestions about metrics and testing. My background isnt metrics, but we came to it as a matter of practicality. 4) More posts about metrics, scaling, and online games.
Lessons Learned by Eric Ries Monday, June 8, 2009 Datablindness Most of us are swimming in a sea of data about our products, companies, and teams. That’s because many of our reports feed us vanity metrics: numbers that make us look good but don’t really help make decisions. Too much of this data is non- actionable.
Strategy - startups first encounter this when they have the beginnings of a product, and theyve achieved some amount of product/market fit. Growth - when you have existing customers, the pressure is on to grow your key metrics day-in day-out. And if you neglect maintenance, you may not have a business left at all.
Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. Thoughts on scientific productdevelopment Lo, my 5 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.
Eric, Any thoughts on how forum feedback fits into customer development and agile productdevelopment? Youve probably addressed this in the past, but I continue to be blown away by how fast Blizzard reacts to noise in their forums and rapidly makes fixes to the product. =) November 4, 2008 10:58 PM IMVU said.
They’d upload a list of product terms and related topics— moisture resistant flooring adhesive, subfloor moisture proofing —and their keyword research tool would spit back hundreds of “0 searches per month” results. Their content wasn’t designed to rank for popular keywords and harness existing search volume.
Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. Startup Lessons Learned - the Conference (April 23. Tell your Startup Visa story Speaking 2010: Webstock, GDC, Web 2.0,
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