Startup Professionals Musings
AUGUST 19, 2020
Cash flow is a basic survival metric for every startup. Hire a professional marketing and public relations agency once you have a good revenue stream but you don’t need them to start a free blog, establish Facebook and Twitter accounts with initial content and complete the basics of search engine optimization.
VC Cafe
MARCH 31, 2025
Prioritize growth as the primary metric for fundraising: For Silicon Valley investors, growth is the most important factor, even more so than the team or past experience. Handle Public Relations (PR) yourself in the early stages: Avoid spending money on PR firms initially, as you can likely do it yourself effectively.
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Steve Blank
MARCH 15, 2017
But my favorite was when the public relations manager told me, “We’re here to summarize the data sheets and put them in press releases and then answer the phone in case the press calls.”. My new head of Public Relations quickly learned that my admin could answer calls from the press. The same was true for PR.
Startup Professionals Musings
OCTOBER 5, 2014
Cashflow is a basic survival metric for every startup. Hire a professional marketing and public relations agency once you have a good revenue stream but you don’t need them to start a free blog, establish Facebook and Twitter accounts with initial content and complete the basics of search engine optimization.
Startup Professionals Musings
MAY 14, 2023
Cash flow is a basic survival metric for every startup. Hire a professional marketing and public relations agency once you have a good revenue stream but you don’t need them to start a free blog, establish Facebook and Twitter accounts with initial content and complete the basics of search engine optimization.
Startup Professionals Musings
SEPTEMBER 29, 2018
Cash flow is a basic survival metric for every startup. Hire a professional marketing and public relations agency once you have a good revenue stream but you don’t need them to start a free blog, establish Facebook and Twitter accounts with initial content and complete the basics of search engine optimization.
Steve Blank
APRIL 9, 2009
But my favorite was when the public relations manager said, “we’re here to write press releases and answer the phone in case the press calls.” My new head of Public Relations quickly learned that my admin could answer calls from the press. It wasn’t measured by how busy you were, it was measured by results.
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