YoungUpstarts

AUGUST 3, 2020

In short, site structure refers to the organisation of on-site content. Also sometimes referred to as site taxonomy, it might be helpful to think of your site’s structure as being akin to the contents page that can be found at the front of a textbook. What is Website Structure? The Right Site Structure for your Website.

Architecture 251

Architecture SEO Web Development Engineer 251

Both Sides of the Table

JULY 16, 2013

It is what is commonly referred to as “vanity metrics” as in, “Look at how many more followers I got us! Clicks are also a simple measure that you can get from basic link tracking packages. End of story. That’s all “top of funnel” analysis that leaves you flying blind as a marketer.

Technical Review 307

Technical Review Marketing SEM Campaign 307

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 17, 2011

I wanted to expand on the practical and mathematical implementations of the cancellation rate I referred to in last week’s post. As a preamble to the metrics, it’s useful to know what you’re measuring and why it’s vital. Why cancellation rate is so important. Absolute number of cancellations per week.

Business Model 245

Business Model Metrics Engineer Technical Review 245

Duct Tape Marketing

NOVEMBER 2, 2023

Unlocking the Power of Data: Transforming Metrics into Actionable Insights written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast , I interviewed Peter Caputa, CEO of Databox, an innovative player in the realm of marketing analytics.

Metrics 92

Metrics Analytics Forecast Software Review 92

Both Sides of the Table

OCTOBER 6, 2010

Imagine the “typical&# deal – somebody comes into a VC’s office, they’ve never met, they’re highly referred by a friend and they’re pitching a product demo and a PPT. And make sure you have some metrics or some way of demonstrating why you believe this is going to be a really big market.

Early Stage 360

Early Stage Startup Venture Capital Seed Stage 360

YoungUpstarts

OCTOBER 25, 2020

Email marketing deliverability refers to the ability of an email to land in a subscriber’s inbox, rather than ending up in the junk mail folder where they are unlikely to be read. So what should you consider while choosing from a vast pool of platforms designated for email marketing? High volume deliverability.

Email 232

Email Sales Marketing Campaign 232

TechEmpower

NOVEMBER 13, 2023

This isn’t just our opinion - our startup metrics prove it! Maybe those references to TFA sound like bragging, or he thinks “passion for numbers” sounds silly. Everyone struggles with empty text boxes. Populating them can be hard work, especially when the content needs to be just right.

Generative AI 297

Generative AI Artificial Inteligence Houston America 297

ConversionXL

JUNE 16, 2022

A marketing playbook is a reference guide that outlines how a business will manage its marketing on a particular channel or campaign. Each person in the content team will refer to this section to find out their role and responsibilities in the overall workflow. A marketing playbook gets everyone on the same page. Measurement.

Campaign 149

Campaign CTO Marketing Social Media 149

Steve Blank

MARCH 15, 2017

And the results weren’t the traditional PR metrics of number of articles or inches of ink. We were constantly doing internal and external audits and creating metrics to see the effects of different PR messages, channels and audiences on customer awareness, purchase intent and end-user sales. I couldn’t care less about those.

Startup 329

Startup PR Public Relations Channel 329

Up and Running

MAY 3, 2021

To answer this question, you need to have a set of metrics that give you a clear picture of what’s going on in your business. Likewise, your website , the digital representation of your business, and the means through which people find you and connect with you, also needs to have metrics in place to know how it’s doing. Site speed.

Small Business 148

Small Business Caching Metrics Analytics 148

YoungUpstarts

JUNE 10, 2020

Including metrics will tremendously help in increasing the authenticity of your achievements and claims. Recruiters will take note of your ability if you can insert some metrics on your resume. References and Testimonials. Lastly, add references and testimonials. It is excellent to mention numbers in your resume.

Java 173

Java Software Review Metrics Naming 173

Duct Tape Marketing

JULY 11, 2024

I hear you reference a lot of books and a lot of names that are people that I know. But it's metrics and metrics. So a metric represents a widget. It's a growth operating system to save leaders time and get them having fun in their business, get them outside the business, find the balance. And that's the difference.

Framework 91

Framework Leadership Widget Metrics 91

YoungUpstarts

JUNE 16, 2020

Also referred to as Book Value . A multiple calculates an aspect of a company’s financial value by dividing one performance metric by another performance metric. Simply put, this approach lists a company’s total assets, deducts total liabilities, and determines overall value based on the difference between the two.

Valuation 162

Valuation CPA Software Review .Net 162

ConversionXL

OCTOBER 8, 2021

That’s why Customer Acquisition Cost (CAC) is such a critical metric. LTV/CAC – Understanding the golden metric. Often touted as the north star for businesses, LTV/CAC is the single most important metric to gauge business health. Therefore, the best way to measure churn is against your own metrics. A note on churn.

Acquisition 135

Acquisition Churn Rate Cost Customer 135

Startup Professionals Musings

DECEMBER 27, 2017

Here are ten key questions you should ask in selecting any recruiter or firm: What are your search successful completion metrics? This is often referred to as the “stick” rate for new hires. Competent recruiters should be willing to share the percentage of searches that they actually complete.

Search 181

Search Technical Review Differentiation Hiring 181

ReadWriteStart

JULY 7, 2021

Business to Business (B2B) – Also referred to as Enterprise to Enterprise, it is typically utilized to transport documents, equipment, reports, and raw materials from one place to another. An integrated referral program – where existing customers get points and rewards for referring the courier service app to new users.

Technical Review 163

Technical Review Artificial Inteligence Demand Social Media 163

A Smart Bear: Startups and Marketing for Geeks

JUNE 13, 2011

I was embarrassed when referring you guys to friends.&#. And they still were referring us to friends. I was embarrassed when referring you guys to friends." And they still were referring us to friends. But hold on. They were still customers. So I wonder, did it really matter? But hold on. They were still customers.

Design 253

Design Lean Cofounder Database 253

YoungUpstarts

JANUARY 7, 2018

This analysis is referred to as intelligent customer profiling, one of the latest applications of predictive analytics. Start by identifying every method you currently have of collecting information, including marketing data, website metrics, feedback collection and analysis procedures.

Artificial Inteligence 164

Artificial Inteligence Analytics SCRUM Cofounder 164

YoungUpstarts

OCTOBER 31, 2017

While retention is probably the most important metric these organizations track, good CSMs don’t focus on renewal alone. Additional metrics beyond engagement and retention might include net promoter score (a customer’s likelihood to make a referral), actual referrals made, and willingness to serve as a reference.

Customer 171

Customer Retention Software Review Metrics 171

The Startup Magazine

JUNE 20, 2024

Traditional Advertising: Widely Known but Evolving On the other hand, traditional advertising refers to the offline strategies we’ve become familiar with over the years. Measuring Success: Quantifiable Metrics When it comes to tracking the success of an advertising campaign, geofencing has a clear advantage over traditional methods.

Advertising 147

Advertising Technical Review Audience Mobile 147

ConversionXL

FEBRUARY 3, 2022

How to create a growth hacking strategy using the pirate metrics model. Growth hacking in marketing incorporates the five stages of the customer lifecycle into the “ AARRR Framework ,” otherwise known as the “Pirate Metrics model.”. Establish which incentives users need to refer friends. Activation.

Retention 113

Retention Marketing Acquisition Channel 113

Up and Running

MAY 12, 2020

Establish milestones and metrics for your business plan. To make your business plan work for you, you’ll want to incorporate milestones and metrics from the start. Obtain your federal business tax ID number (often referred to as your EIN) if necessary. Find good business partners and people who will refer you.

Software Review 153

Software Review Exit Strategy Technical Review Business Plan 153

Steve Blank

APRIL 21, 2011

PersonalLibraries was focused on creating a reference management system for discovering, organizing and citing researchers’ readings. Our assignment for the teams for next week: What are the key financials metrics for your business model? If you can’t see the slides above, click here. What are your customers going to pay for?

Channel 235

Channel Artificial Inteligence San Francisco Business Model 235

VC Cafe

SEPTEMBER 5, 2012

1) It all starts from the Growth Hacking Funnel - in the early stages, startups should not just focus on top/bottom line metric like unique users and revenue. Active users also refer new users through product features and incentives. KISS Metrics – How to Run A/B Tests that Get REAL Results. Dropbox – Startup Lessons Learned.

API 167

API Viral Startup Retention 167

The Startup Magazine

SEPTEMBER 12, 2022

Additionally, use keywords that are bound to stand out among the locals – for instance, you can use references and puns that your location is known for. For example, Google Ads in Melbourne could reference coffee or other local interests. Track this engagement by examining call conversion metrics. Track calls.

Marketing 144

Marketing Campaign Software Review Community 144

ConversionXL

AUGUST 19, 2014

Custom Metrics. Custom Metrics are great for adding an additional level of depth and flexibility to reporting in GA. I recommend this article by Kristoffer Olofsson to get a good sense about how custom dimensions and metrics can be used to create “Custom Definitions.” Other Fields.

Analytics 133

Analytics Management Metrics HTML 133

The Startup Magazine

JANUARY 17, 2021

Key Performance Indicators (KPIs) is a metric to monitor how effectively a business is accomplishing its specific objective. The metric is useful for measuring the chances a customer would recommend your products or service. Employers use this metric to measure their employees’ loyalty. EMPLOYEE NET PROMOTER SCORE .

.Net 124

.Net Metrics Retention Revenue 124

Occam's Razor

JANUARY 2, 2013

Prioritize using a mix of bounce and page value, analyze details using referring keywords and referring urls (drilldowns are already built into above custom report!). Or just apply the top paid search referring keyword to the funnel report… Do you see differences in abandonment rates? Look at all others. Goals Report.

Analytics 160

Analytics Search Campaign eCommerce 160

Gust

JULY 23, 2014

, see if you can get them excited by your venture, and try to have them refer it to me. With all this referring and applying, it’s still conceivable that you might not hear back from me. You therefore have my official permission to periodically (say, once a week), ping me for an answer, referring to this authorization.

Angel Investor 153

Angel Investor Elevator Pitch Pre-Money Valuation Technical Review 153

ConversionXL

FEBRUARY 3, 2022

They work to improve top-of-funnel metrics like brand awareness and identify opportunities to improve customer activation, retention, and referral efforts. If your campaign works and your brand awareness metrics improve, you win. Then, compare any change in the awareness metrics you’re measuring in that region with other markets.

Framework 102

Framework Marketing Acquisition Retention 102

Up and Running

SEPTEMBER 14, 2021

Keeping that relationship thriving is equally, if not more, important as loyal customers are more likely to repurchase , refer, and increase profits. So, what metrics can you use to evaluate the performance of your relationship funnel? Telling them you are there to help “Wherever you are in the world” will make them feel valued.

Sales 152

Sales Audience Social Media Email 152

Steve Blank

APRIL 9, 2009

And the results weren’t the traditional PR metrics of number of articles or inches of ink. We were constantly creating metrics to see the effects of different PR messages, channels and audiences on end-user purchases. It wasn’t measured by how busy you were, it was measured by results. I couldn’t care less about those.

Silicon Valley 272

Silicon Valley Technical Review RSS PR 272

Startup Lessons Learned

APRIL 29, 2013

Now, “lean” is often used to refer to a company’s financial situation, so it might make you think of a bootstrapped or under-funded organization. But when we talk about “lean,” we’re referring to the processes a company can use, when developing a new product or service, to learn quickly about the questions it has.

Lean 165

Lean Technical Review Startup Software Review 165

YoungUpstarts

JUNE 9, 2013

Goals and Measurements : Like any strategic endeavor, social media marketing must be aligned to the organization’s vision, and cascade downwards into discrete goals, strategies, tactics and metrics. Common measures include quantity of connections (friends, followers), online influence , share of voice , and reach.

Technical Review 159

Technical Review Social Media SEM SCRUM 159

The Startup Magazine

SEPTEMBER 14, 2021

Rozo-Angulo created it as a reference guide, complete with unique tools that every business professional will want to keep within easy reach. Efficient processes, metrics, and KPIs helps them establish a continuous improvement program.

Founder 145

Founder Cofounder Social Media Software Review 145

ConversionXL

OCTOBER 31, 2014

Google has created a few buckets for quickly creating groups of visitors – which they refer to as cohorts – based on some data buckets they’ve identified as critical to identifying which of your visitors matter. Both feature a full menu of Dimensions and Metrics you can filter on, and a set of rules you can select.

Analytics 134

Analytics Software Review eCommerce Conversion 134

Startup Lessons Learned

OCTOBER 11, 2013

Problems arise when companies isolate areas of the business in what Eric refers to as “functional silos”—independently operating teams (design, engineering, marketing, legal, etc.) We invite you to check out the entire video , including a fascinating conversation about why revenue is not a good growth metric.

Lean 167

Lean Silicon Valley Agile Cofounder 167