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Episode 3b: Smart Bear Live!

A Smart Bear: Startups and Marketing for Geeks

How cofounders can collaborate without going crazy. At Smart Bear we were selling a code review tool, and if you paid $600 for Perforce, it was very hard for me to charge $600 hundred for an add-on to Perforce that did code review. How to move from a free to a paid product without losing all your users. Jason: Woo.

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Startup Tools

steveblank.com

signup, upgrade, trial pricing Zuora – online subscription management FeeFighters – find the cheapest credit card processors HealPay – Collections made easy Customer Support Tender – support, knowledgebase tool for your site GetSatisfaction - conversations between companies / customers.