Occam's Razor

SEPTEMBER 24, 2012

FBe's recommendation was (paraphrasing a 35 min talk): Don't invent new metrics, use online versions of Reach and GRPs to measure success. Because we don't understand the uniqueness, we fall back on profoundly sub-optimal old world metrics like Reach or Online GRP equivalents. Metrics are a problem.

Metrics 165

Metrics Advertising Marketing Social Media 165

Startup Professionals Musings

FEBRUARY 8, 2020

As a long-time mentor to entrepreneurs, here is my collection of smart risks that investors and I look for in new startups: Focus on a tough customer problem rather than a fun technology. Investors hate technology solutions looking for a problem, due to the high risk of no customers. Customers like leaders, not followers.

Management 322

Management Entrepreneur Forecast Stock Options 322

Startup Professionals Musings

NOVEMBER 2, 2022

As a long-time mentor to entrepreneurs, here is my collection of smart risks that investors and I look for in new startups: Focus on a tough customer problem rather than a fun technology. Investors hate technology solutions looking for a problem, due to the high risk of no customers. Customers like leaders, not followers.

Forecast 304

Forecast Stock Options Technical Review Metrics 304

Startup Professionals Musings

SEPTEMBER 28, 2012

According to a recent Harvard Business Review article , only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively. Read everything you can about viral marketing. Define relevant metrics and measure. So print it off and deliver it to a friend who is not so high-tech.

Social Media 289

Social Media Small Business Media Technical Review 289

Startup Professionals Musings

AUGUST 27, 2014

As a long-time mentor to entrepreneurs, here is my collection of smart risks that investors and I look for in new startups: Focus on a tough customer problem rather than a fun technology. Investors hate technology solutions looking for a problem, due to the high risk of no customers. Customers like leaders, not followers.

Startup 283

Startup Forecast Stock Options Technical Review 283

VC Cafe

NOVEMBER 2, 2019

When you start with an honest and diligent effort to determine the truth of your situation, the right decisions often become self-evident.” — Jim Collins , author of Good to Great. In this post I’ll focus on benchmarking resources for seed and series A in the following three categories: SaaS B2C / Consumer apps Deep tech.

B2C 141

B2C Technical Review Startup Retention 141

Occam's Razor

MAY 2, 2017

There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. All I have access to is just a cursory review of their digital existence. Here are six O, B, A metrics I would recommend for Betabrand’s strategic dashboard.

Metrics 143

Metrics Acquisition eCommerce Analytics 143

Occam's Razor

JULY 12, 2010

Let's go look at some tools… Measuring "Invisible Virality": Tynt. Please click on the above image for a higher resolution version , including all the other metrics.]. Goes viral. I can measure the "invisible virality" / "spread" by this big huge non-commenting, non-tweeting audience.

Analytics 97

Analytics Viral Web Mobile 97

ReadWriteStart

APRIL 8, 2023

It becomes even more interesting in the world of emerging technologies and the IoT. In fact, the small brand is likely to become a rising industry star due to the established trust, convenient delivery times, and various payment options available in the marketplace. These new technologies will become an integral part of most e-shops.

eCommerce 185

eCommerce Technical Review Software Review Analytics 185

Startup Lessons Learned

SEPTEMBER 15, 2008

Lessons Learned by Eric Ries Monday, September 15, 2008 The one line split-test, or how to A/B all the time Split-testing is a core lean startup discipline, and its one of those rare topics that comes up just as often in a technical context as in a business-oriented one when Im talking to startups. First of all, why split-test?

San Francisco 166

San Francisco Lean Technical Review Continuous Deployment 166

Both Sides of the Table

JANUARY 25, 2015

The law of large numbers, platforms that can make your company blow up unexpectedly and the trendy nature of tech markets can be deceiving. Or app companies that went viral due to spammy friend requests to download in an app store only to have a community backlash and subsequent crash. Not vanity metrics.

Product 150

Product B2B Warrant Technical Review 150

David Teten

DECEMBER 3, 2019

When I met my now-wife, I realized that any technology that can find me a spouse is a killer app. I’d argue that the same type of technologies that have revolutionized dating can revolutionize our industry. . I walk through below how progressive investors are using technology and analytics throughout all of their operations.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

betashop.com

OCTOBER 8, 2012

90 Things I’ve Learned From Founding 4 Technology Companies. On October 27, 2010 I wrote a blog post about the “ 57 Things I Learned Founding 3 Tech Companies.”. 90 Things I’ve Learned Founding 4 Tech Companies: Find your company’s One Thing. ?? We do twice-yearly reviews of all Fab team members. So, here goes.

Technical Review 108

Technical Review Technology Software Review Valuation 108

ConversionXL

SEPTEMBER 13, 2018

Google Analytics switched its default metric from “sessions” to “users” in 2018, mirroring Mixpanel’s emphasis on users over pageviews. Hundreds of user reviews of both platforms on G2 Crowd reveal the key benefits—and shortcomings—of each. G2 Crowd, a business technology review site, has almost 3,000 reviews of Google Analytics.

Analytics 119

Analytics Technical Review Acquisition Retention 119

Startup Lessons Learned

DECEMBER 7, 2008

Its common to find a hacker at the heart of almost any successful technology company. When a startup encounters difficult technical problems, this is the guy you want solving them. As the company grows, hes the go-to person for almost everything technical, and so hes very much in demand. All is not lost, though.

Software Review 94

Software Review Technical Review San Francisco Part-Time VPE 94

ConversionXL

MARCH 6, 2019

But there are technical and strategic keys to smart deployment. Don’t copy the style of a popular video (especially a “viral” one) if you’re trying to drive home your unique value proposition or establish your brand. LinkedIn video ads: tech specs, targeting, metrics, and cost. LinkedIn video ad tech specs.

Video 129

Video B2B Technical Review Campaign 129

Startup Professionals Musings

FEBRUARY 17, 2018

As a long-time mentor to entrepreneurs, here is my collection of smart risks that investors and I look for in new startups: Focus on a tough customer problem rather than a fun technology. Investors hate technology solutions looking for a problem, due to the high risk of no customers. Customers like leaders, not followers.

Forecast 161

Forecast Stock Options Technical Review Metrics 161

ConversionXL

MAY 27, 2022

Stage 1: Target the right metrics for an effective long game. However, due to B2B market saturation, customer acquisition costs are rising ; this digital marketing strategy of giving a little and getting a lot no longer works. Metrics for your demand generation funnel. Mistakes to avoid when targeting metrics.

Demand 124

Demand B2B Distribution Channel 124

Duct Tape Marketing

FEBRUARY 24, 2017

3 Insights for Creating Viral Content written by Guest Post read more at Duct Tape Marketing. For marketers trying to achieve goals tied to increased brand awareness and higher search rankings, viral content becomes the ideal solution. Appeal to broad, tangential audiences for high-quality media coverage.

Viral 70

Viral Campaign Social Media Audience 70

A Smart Bear: Startups and Marketing for Geeks

FEBRUARY 23, 2016

That last bit should sound familiar if you follow theories of Startup Laws & Metrics. Similarly, we hold up “viral growth” as the best sort of growth, because exponential curves overwhelm all others, thus once the mechanism is stable and the company gets large enough to be noticed, it’s neigh-impossible for competitors to catch up.

Technical Review 120

Technical Review Viral Metrics Salary 120

mashable.com

JULY 10, 2012

It would take an article in itself to fully compare the benefits of these (and other popular ecommerce site providers), but suffice it to say they both offer options for businesses that do not wish to manage the technical aspects of their ecommerce storefront. Tech & Gadgets Highlights. The “Mom and Pop” Effect. Remarketing.

eCommerce 101

eCommerce Software Review Technical Review Social Media 101

Duct Tape Marketing

MAY 23, 2013

These are the first six key metrics non-robots must track to understand Facebook Page performance, why you need them and where to find them. #1: Viral reach (views) consists of posts viewed as a result of a friend’s actions (sharing, liking, commenting). Why your fan reach metrics are likely the most important.

Metrics 78

Metrics Social Media Viral Technical Review 78

www.forentrepreneurs.com

FEBRUARY 2, 2010

Business model viability, in the majority of startups, will come down to balancing two variables: Cost to Acquire Customers (CAC) The ability to monetize those customers, or LTV (which stands for Lifetime Value of a Customer) Successful web businesses have long understood these metrics as they have such an easy way to measure them.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

The Next Web

AUGUST 26, 2012

The metrics that matter the most are returning customers (user retention), turnover per customer and viral growth (k-factor). Most investors will sooner or later do an extensive due diligence anyway, so spend a little more time in advance to make sure you will be prepared for the future. Develop a strong backbone.

Bankruptcy 121

Bankruptcy Technical Review Intellectual Property Due Diligence 121

Cracking the Code

AUGUST 3, 2011

In search of Europes next tech stars. In search of Europe's next tech stars. Churchill Club 2008 Top 10 Tech Trends. SaaS business metrics: why are they different? Popular Media: the key to viral marketing. Best Venture and Technology Podcasts for 2007. My Yelp reviews. Cracking The Code.

Software Review 67

Software Review Europe Technical Review Search 67

Cracking the Code

FEBRUARY 23, 2011

In comparison, the overall technology sector growth was projected at 9-10% in early 2010 and this forecast did not change significantly today. To justify a 60pts difference, we have to believe that the current growth rates of 10% for technology and 20% for SaaS will continue to hold for the next 9 years before converging. for Lawson?

Software Review 101

Software Review Technical Review Valuation Europe 101

The Next Web

DECEMBER 12, 2013

In the early days of e-commerce, sales were typically the most important metric for success. Myth #4: It’s all about the technology, not the service. It’s easy, especially in Silicon Valley, to get hung up on all the whizbang new technologies available to developers.

Mobile 136

Mobile Silicon Valley Viral Technical Review 136

Austin Startup

APRIL 4, 2017

I really enjoyed a recent post I read on First Round Review about vanity metrics, which touches on what I love about my startup vs. others with more funding, more engineers and more mentions on TechCrunch. Vanity metrics aren’t useless. Tracking clarity metrics builds great businesses.” “In Don’t focus on them internally.

Metrics 48

Metrics Silicon Valley Angel Investor Technical Review 48

Startup Professionals Musings

SEPTEMBER 9, 2015

As a long-time mentor to entrepreneurs, here is my collection of smart risks that investors and I look for in new startups: Focus on a tough customer problem rather than a fun technology. Investors hate technology solutions looking for a problem, due to the high risk of no customers. Customers like leaders, not followers.

Startup 120

Startup Forecast Stock Options Technical Review 120

Cracking the Code

MARCH 23, 2007

Popular Media: the key to viral marketing. Popular Media is a hosted, web-based technology platform that enables customers to quickly create, optimize, and scale viral marketing programs - and it seems to work pretty well. In search of Europe's next tech stars. Churchill Club 2008 Top 10 Tech Trends.

Software Review 48

Software Review Viral Media Marketing 48

reidhoffman.org

NOVEMBER 12, 2013

we weren’t the natural leader of a market or technology trend that everyone was paying attention to, we didn’t have substantial organic growth, and. We are the leader in the professional domain with viral growth. Most technology revolutions are founded on one or two simple concepts. Is it a technology advantage?

Entrepreneur 111

Entrepreneur Viral Revenue Networking 111

Hearpreneur

OCTOBER 25, 2023

As soon as you have 2-3 months' worth of sales data to work with, use a formula to calculate stock reorder levels to ensure you always have stock ready to go, especially if you're promoting your products on platforms known for viral content, like TikTok. Next, technology is your ally. Thanks to Dani Mechlowitz, Delta Fulfilment ! #6-

eCommerce 136

eCommerce Omaha Entrepreneur SEO 136

Startup Professionals Musings

SEPTEMBER 28, 2015

Too many entrepreneurs look for that one magic bullet -- an exciting new technology, perhaps, or their own determination to make the world a better place -- to override any shortcomings in their startup model. In the real world, marketing initiatives that go viral cost big money and effort for their innovation and execution.

Exit Strategy 120

Exit Strategy Technical Review Distribution Viral 120

Cracking the Code

JANUARY 16, 2012

In search of Europe's next tech stars. Churchill Club 2008 Top 10 Tech Trends. SaaS business metrics: why are they different? Popular Media: the key to viral marketing. Best Venture and Technology Podcasts for 2007. My Yelp reviews. Venture Capital. (3). Blog Archive. ▼ 2012. (1). ► 2011. (2).

Software Review 95

Software Review Europe Technical Review Spain 95

Occam's Razor

JUNE 11, 2014

Empower customer reviews that are actually helpful. Personalization is hard from a technology perspective. I pick the one Katie's rocking… Read her brief review (I can dive in and read more reviews and checkout other women – Asian like me – who rented the dress). But what about the reviews?

Design 151

Design Software Review Technical Review Mobile 151

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

Do you feel like the more users you have it helps accelerate, is there some kind of, maybe not necessarily viral, but that people just tell their friends at all. One of the things we find, because we certainly threw out what can we do to make this more viral or to work more in a social way so that we can try to get more people on the system?

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

crowdSPRING Blog

MAY 31, 2013

The image above is a mosaic of the most interesting photos from Flickr, based on Flickr’s mysterious “interesting” metric. Tech Startups That Turned Down $100 Million Buyout Offers – [link]. Four Lean Advertising Campaigns That Went Viral | Harvard Business Review – [link].

Social Media 94

Social Media Small Business Design Media 94