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Advertorials Can Work—If You Get It Right

ConversionXL

Advertorials are long-form paid ads, presented as informative articles—hence the name, a blend of “advertisement” and “editorial.”. Advertorials are a PR play on steroids, akin to pitching your product or company to a journalist and getting a favorable write-up (but paying for the privilege). What problems can advertorials solve?

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Turning the microphone over

Startup Lessons Learned

Later in the day, I received a call from another friend, a Black woman who works in PR at Netflix. We say their names and hold a too-long list of others in our hearts. To be frank, it felt scary and dystopian. That pain is not unique to the Twin Cities—it extends across America.

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Transcript of How Reducing Friction Increases Revenue

Duct Tape Marketing

All the important SEO tools that you need for paid traffic, social media, PR, and of course SEO. So when scientists ask people to rate the amusement park rides for how dangerous they were or risky, if they had a hard to say name, the exact same ride description was rated as to being more dangerous. Same thing for prescription drugs.

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Top Social Media Measurement and Tracking Tools

www.foliomag.com

T ool: Curalate URL: Curalate.com What it does: Monitors and measures traffic from “visual-based platforms”—namely (for now, at least) Pinterest. First Name. Company Name. * Marketing/Communications/PR. and the impact of those for our traffic.” Erin Hoskins, Senior Marketing Director, New Media, Meredit h. Job Function.

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CEO Friday: Why we don’t hire.NET programmers

blog.expensify.com

Mental Pandiculation » Why I Don’t Hang Out With People Named David. Name one widely acclaimed or groundbreaking technology or technique to come out of the.NET realm in the past 5 years? Now name one that didn’t come from Microsoft? I challenge you to name a 1.7 March 25, 2011 at 3:06 pm. [.]

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