The Startup Magazine
DECEMBER 12, 2024
Many startups forget about the importance of reputation management, which can lead to avoidable PR crises. Startups often forget to look at critical elements like mobile optimization, fast load times, and clear navigation. They can respond to reviews, both positive and negative, promptly and professionally.
YoungUpstarts
DECEMBER 18, 2013
Make sure your website is optimized for mobile. As a local business, advertising and PR firms might be out of reach. A little mini PR project like this can drive tremendous interest in your store and build a lifetime relationship with a local influencer. Be intentional about SEO, and don’t wait until the last minute.
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Both Sides of the Table
JANUARY 12, 2014
While traditional methods (PR, advertising, events, seminars) and online methods (SEO, SEM, social, referral marketing) are well understood by most companies there are many methods that are less well publicized. What about mobile? We all use the Internet and our mobile phones everyday and it seems open and fair.
Both Sides of the Table
APRIL 4, 2011
They have a mobile app and I felt like it crashed too much for my liking. All applications crash and this is especially true in the nascent mobile world where dealing with device types, OS’s & networks adds one hell of a configuration management problem. If you have multiple versions of your product, how many are web vs. mobile?
Both Sides of the Table
JANUARY 11, 2014
I have seen many teams pour tons of money, time and effort into PR strategies without thinking about how product tweaks could drive more consumption, more retention and more referrals. But I still believe Sean Ellis was right. Growth hacking is a mentality that a company needs to be committed to. Doesn’t.
Both Sides of the Table
NOVEMBER 1, 2009
m-Via does financial remittances using mobile phones for people from the US to Mexico. We then set out to build these features as quickly as we could. They recorded it. I was impressed with their desire to truly understand the customer. Another great example is Bill Barhydt of m-Via.
Both Sides of the Table
JANUARY 22, 2014
Think of web vs. mobile. Of course it is super helpful if a VC can drop you in to important people for business development, recruiting, PR, sales and eventually M&A. You could look for a VC who has huge wins under his or her belt and therefore has a formula for success. Traditional software vs. SaaS. Connections?
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