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Finding The High Converting PPC Keywords That Are Right Under Your Nose

ConversionXL

For many ConversionXL readers, PPC advertising is a big part of your business & in many ways it is just as critical to the conversion process as what’s happening on the page. You may have an exceptional page that would convert beautifully if your PPC ads were just a little more on topic. Enter Georgene: .

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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

So, if youre interested in helping avoid mistakes like that, here are the steps: Get a domain name. It doesnt have to be the worlds catchiest name, just pick something reasonably descriptive. If youre concerned about sullying your eventual brand name, dont use your "really good" name, pick a code name.

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Best Practices and Tips for Restaurant Web Design

crowdSPRING Blog

Don’t ignore headlines – they can be very powerful and can mean the difference between a visitor reading the rest of the content and leaving your site. First and foremost, you want your visitors to remember your restaurant’s name. People also like content. Personality!

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Small Business Marketing: Web Design Best Practices and Tips

crowdSPRING Blog

We’ve recently discussed several useful topics for small businesses and startups, including naming your company , how to make you taglines stand out from the crowd., Don’t ignore headlines – they can be very powerful and can mean the difference between a visitor reading the rest of the content and leaving your site.

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Small Business Marketing: Web Design Best Practices and Tips

crowdSPRING Blog

We’ve recently discussed several useful topics for small businesses and startups, including naming your company , how to make you taglines stand out from the crowd., Don’t ignore headlines – they can be very powerful and can mean the difference between a visitor reading the rest of the content and leaving your site.

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10 Rules for Winning (and Making More Money) in 2014

ConversionXL

So yes – companies spend ALL that money to get traffic to their site via SEO, PPC, social media and what not. What about PPC? So no wonder 59% of businesses have figured out that they should fix their conversion machine before pumping any more dollars into their PPC or SEO campaigns. So what are the rest doing?

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Microsoft Ads 101: Get Up and Running in Minutes

ConversionXL

Campaign name. It’s important to name your campaigns sensibly, especially if you’ll be running a large number of campaigns within your account. Here’s an excellent guide that covers best practices for naming your campaigns. The next step is to name your ad group and choose the right keywords for your ads. Campaign budget.

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