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Crowdsourcing Your Product Name

Software By Rob

Product naming is hard. Too many factors come into play when looking for a name and it’s almost impossible to decide on the right name once you’ve stared at the same list for a week straight. The Approach A while back Patrick contacted a handful of Academy members and asked for opinions on potential product names.

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Nuts & Bolts of Intellectual Property for New Startups

Gust

So you’ve chosen a name for your startup, product, or both. Tech startups are at the other extreme. Second in importance only to talented people, IP in all its forms is the key asset comprising most of the value of any tech startup. Instagram is a textbook example.)

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Struggling to Name Your Product? Here’s How We Did It

Up and Running

As we’ve been working on our new product that helps teams manage shared email inboxes, we’ve had struggles coming up with a name. We’d jotted down some name ideas as they came up, but didn’t feel like any individual name was the right fit. Here’s the structure that we used to come up with our new product name.

Naming 82
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15 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. 1 – A Name to Trust. 2 – Our Flagship Technology. The name of our company came from the name of our flagship product.

Naming 48
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How to Design an Ecommerce Checkout Flow that Converts

ConversionXL

Here’s the model: Used with permission from Persuasive Tech Lab. When Amazon sends you an email with a product promotion, that’s motivation and a trigger. People click on the link and get to the product page. They read the copy and reviews, and look at the picture , all of which increase motivation.

eCommerce 115
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Why Some Startups Win

Steve Blank

competitive analyses, channel and customer collateral (white papers, data sheets, product reviews), customer surveys, and customer discovery findings. And our Director of Technical Marketing was superb at understanding customer needs and communicating them to Engineering. Mission Intent – What’s Really Important.

Startup 329
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How to Design an Ecommerce Checkout Flow That Converts

ConversionXL

Here’s the model: Used with permissions by Persuasive Tech Lab. How Amazon does it: When Amazon sends you an email with a product promotion – that’s motivation AND a trigger. People click on the link, and get to the product page. They read the copy, reviews, look at picture = more motivation.

eCommerce 133