YouTube Marketing And Analytics: A Primer For Magnificent Success
Occam's Razor
FEBRUARY 3, 2014
The only reason my kids know Evian or Volvo Trucks or TrueMove (Thailand), among many other brands, is because of their work on YouTube. Put the company name on the stadium? The other metrics you know, Amplification, Applause and Conversation Rate are my best social media metrics. They do TV? Newspapers? Billboards?
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