crowdSPRING Blog

DECEMBER 13, 2018

Branding is a process designed to develop, among other things, a unique business name and custom logo design for a company, product, or service. But branding isn’t solely about tangible concepts like a company’s name and logo. A simple but effective way to do this is to ask yourself, “would [persona name] do [action]?”.

Marketing 162

Marketing Charlotte Naming Design 162

VC Cafe

JUNE 26, 2023

While web search requires huge resources, I believe that smaller LLMs and open source technology will play a big role in creating specialised vertical search engines for topics like health, legal tech, travel, education, etc and there lies the opportunity for startups.

Generative AI 174

Generative AI Search ChatGPT Technical Review 174

Steve Blank

APRIL 20, 2009

When I read the funny names of these microwaves devices… Backward wave oscillators, TWT’s, Magnetrons…long silent memories came back. Another piece of trivial: the road that is the side-entrance (during business hours) to Agilent Corporation HQ in Santa Clara is named “Terman Lane&# after Terman.

Silicon Valley 302

Silicon Valley RSS San Francisco Technical Review 302

YoungUpstarts

JULY 14, 2020

All they need to do is select a vertical, which will be the focus of the ad campaign, and then choose from a list of ready-made campaigns from an extensive library of pre-fabricated banners. There are plenty of options when it comes to verticals and banner ads, so it’s easy for users to find topics that appeal to their interests.

Technical Review 147

Technical Review Advertising Affiliate Vertical 147

VC Cafe

JANUARY 27, 2021

Now synonymous with video-conferencing, the company-name-turned-verb stock peaked in October 2020, a market interpretation of how the Zoom Boom has defined the daily lives of many millions throughout the COVID-19 outbreak. Vertically-focused startups design products to better meet the needs of particular user segments.

Vertical 148

Vertical Video Technical Review Europe 148

YoungUpstarts

JUNE 5, 2012

“I think there’s still many opportunities in this vertical in South East Asia and it’s one that takes on multiple forms – local shopping, local eating, local jobs,” muses Yongfook. “The latter’s links actually make up around 30-percent of the total content on Opinioneated ,” exclaims Yongfook.

Singapore 200

Singapore Aggregator Technical Review Database 200

Steve Blank

DECEMBER 7, 2009

As we were out looking for our Series B round, our company had gotten the attention of “name of big VC firm here” who wanted a play in enterprise software. Never Get Even, Get Ahead With a set of orders from brand name customers, we had growing confidence that we had achieved product/market fit. Are These Your Slides?

Silicon Valley 261

Silicon Valley Non-disclosure Agreement NDA Startup 261

The Startup Magazine

OCTOBER 30, 2021

Which parts of your business name are essential? Is your business name long or short? Parallel – Includes your name, tagline, and icon, perfect for a website header. Stacked – A vertical parallel logo design, ideal for cloths tags and where horizontal space is tight. Fun, serious, adventurous, homely, etc.

Design 173

Design Audience Early Stage Software Review 173

VC Cafe

SEPTEMBER 6, 2022

The value of startup landscapes is in curating a vertical category, and showcasing the various themes and startups in one area. Insurtech (or Insurance tech) has produced a number of unicorns in Israel: Lemonade, Hippo Insurance, Next Insurance, Earnix and AtBay to name a few. Credit: Ortal Sasson, Greenfield Partners.

Technical Review 113

Technical Review Israel Vertical Startup 113

Up and Running

MAY 3, 2021

As the name suggests, an SEO business is a company or agency that performs SEO services for and on behalf of a brand. You might want to be an all-rounder SEO agency or, as we discuss later in this piece, you may want to specialize your verticals. Expertise in a specific industry vertical or process? What is an SEO business?

SEO 147

SEO Vertical Metadata Forecast 147

David Cohen

AUGUST 29, 2013

It’s not our first rodeo, as we’d graduated from [name of an unrelated accelerator] but we wanted and needed some support around our vertical. We paused because it was an inaugural cohort but being that it was vertical-specific and the managing director worked for a highly lauded startup in our vertical, we decided to go for it. ([a

Cofounder 134

Cofounder Technical Review Vertical Programming 134

sixrevisions.com

DECEMBER 29, 2011

Vertical Bar/Sidebar Navigation. Vertical bar/sidebar navigation is when navigation items are arranged in a single column, one on top of another. The vertical bar/sidebar navigation design pattern is seen all over the place, on virtually every kind of website. Common Characteristics of Vertical Bar/Sidebar Navigation.

Design 83

Design Vertical Architecture Search 83

YoungUpstarts

DECEMBER 12, 2017

With a growing number of budding entrepreneurs and small business enterprises spreading across the globe, there is intense competition in every industry you can name. They also have very limited avenues to vertically or horizontally scale up their businesses.

NDA 124

NDA Vertical Partner Lead Generation 124

ConversionXL

MARCH 17, 2021

Our research showed that LTV was much higher compared to other verticals we have worked in the past which made the decision to change our approach a no-brainer. As a result, Zoom became a house name for video calling while their stocks grew by 545% in 1 year.

B2B 150

B2B Sales Cycle Belgium IP 150

Steve Blank

APRIL 23, 2018

Where are the charitable foundations, business schools, and hospitals named after the founder of GM? He also believed that to succeed the company needed to be vertically integrated and bought up 29 parts manufacturers and suppliers. Yet, you never hear who built GM to that size. What happened to him? The next year, 1910, trouble hit.

Michigan 301

Michigan Cofounder Stock Forecast 301

Austin Startup

SEPTEMBER 15, 2018

Earlier this week, I was discussing company naming with a new entrepreneur, one that I used to work with at Edgecase (when I served as their Chairman of the Board). A company name should have longevity and it shouldn’t be limiting (as you eventually?—?and I think really hard when I’m naming a new startup. and hopefully?—?grow

Naming 48

Naming Cofounder CTO Hire Vertical 48

ReadWriteStart

MARCH 8, 2021

A catchy name goes a long way to cement your brand in people’s minds, but you’ll also need the help of brand differentiation to distinguish your company from others. . Everything from the naming of your startup to your ongoing marketing efforts depends on your high-level strategy. Are you going to grow vertically or horizontally?

Startup 127

Startup Retention Acquisition Agile 127

YoungUpstarts

JUNE 6, 2013

An effective way of generating cashflow without having to do all the sales and marketing effort of a deal is being able to license out your value, but having someone else’s name on the product or services. Thinking Aloud deal making deals JP James Libreum Capital Management startup'

Technical Review 164

Technical Review Securities and Exchange Commission Non-disclosure Agreement Due Diligence 164

Steve Blank

JUNE 25, 2009

These companies would take our computers and put their name on them and resell them to their customers. He even remembered the names of their wives and kids and some details about schools or events. (I I couldn’t believe it, here we were wasting precious time and the dumb sales guy is talking about other stuff.)

Technology 145

Technology Silicon Valley Fractional VPE Part-Time VPE 145

ConversionXL

MARCH 19, 2013

Information architecture should also include little things like deciding that products on a search page should be ordered by price rather than by name. name of the page, content) on each one of them. You ask people to put the terms into logical groupings, and find a category name for each grouping. Image credit.

Architecture 128

Architecture Metadata Vertical Global 128

Steve Blank

MARCH 19, 2009

A large number of these customers had mailed back their registration cards (this was pre-Internet) with their names, phone numbers, job titles, etc. All with names, addresses, phone numbers, job titles; all wonderful data longing for human contact. This was a company that had sold 15,000 graphics boards and monitors to consumers.

Silicon Valley 213

Silicon Valley RSS Software Review Technical Review 213

VC Cafe

FEBRUARY 15, 2017

Since AI and ML startups cut across verticals (analytics, fintech, health, adtech, security, etc), it’s easier to group them under the “machine intelligence” umbrella, coined by Shivon Zillis , a partner at Bloomberg Beta. Deep Instinct was named “Cool Vendor in 2016” by the Gartner Research Group.

Artificial Inteligence 122

Artificial Inteligence Israel Technical Review Startup 122

YoungUpstarts

OCTOBER 19, 2017

This subtle difference has been key to the success of companies like Groupon, Dropbox and Intuit to name a few. Instead of the “entrepreneur that knows what the market wants”, we move to the “entrepreneur that knows how to discover what the market wants”. Specifically, we show that OPD leads to: Increasing the ability to pivot.

Product Development 153

Product Development Lean Developer Product 153

Steve Blank

AUGUST 24, 2009

If you’re a startup raising money or just want to see your name online, there’s not a better blog on the web. Reading this TechCrunch post made me remember the first time I saw someone confront a worldview they didn’t expect. Discovering that your worldview is wrong or mistaken can be a life-changing event.

Silicon Valley 215

Silicon Valley PR Technical Review RSS 215

ConversionXL

OCTOBER 25, 2018

Unless there’s a clear framework in place,” Rextin cautioned, “You’ll end up with a giant glob of names and companies with all kinds of job titles because someone left it as an open text field rather than a drop-down.”. Each quarter is an opportunity to test and refine campaign tactics for other verticals. “I

Demand 132

Demand Vertical Campaign Channel 132

Gregg Fraley, Author of Jack's Notebook

FEBRUARY 13, 2013

Her name is Pamela Menges, and she’s President of a high-tech start up in Cincinnati. It wasn’t like we were packaging software we were producing the highest performing vertical axis wind turbine. I wholly applaud the idea, AND, there might be a more fundamental challenge that needs addressed first.

Technical Review 102

Technical Review Engineer United States Government 102

Steve Blank

SEPTEMBER 14, 2009

We have in our partnership a gent by the name of Barry Fidelman who puts us all to shame with his intensity. Many VC’s I know are simply not that hungry, they are the ones you should worry about most. You need relentless intent, focus, the willingness to challenge, the willingness to take measured risk.

Silicon Valley 237

Silicon Valley IPO Technical Review Venture Capital 237

View from Seed

OCTOBER 18, 2017

When describing the Everyday Economy, it is helpful to talk about some of the verticals that are seeing wholesale redesign and the opportunities within those verticals. We have blogged about a few of the verticals so far, including housing , food , entertainment , and others.

Vertical 166

Vertical Seed Stage Viral Portfolio 166

crowdSPRING Blog

JUNE 1, 2012

Steve Jobs Almost Named The iMac The MacMan, Until This Guy Stopped Him - [link]. Interesting vertical farm concept coming together in an old Chicago meatpacking plant – [link]. Once Deemed Evil, Google Now Embraces “Paid Inclusion” – [link]. When should you give up on an idea? - [link]. Facebook to acquire Opera?

Social Media 92

Social Media Small Business Design Media 92

Steve Blank

APRIL 2, 2009

Finally, since no one would believe a set of benchmarks named after our company, we needed a façade of independence, so we named them after the street the company was headquartered on in Sunnyvale California – they became known as the Potrero Benchmarks.

Silicon Valley 128

Silicon Valley Technical Review RSS Software Review 128

crowdSPRING Blog

JULY 17, 2018

Most important, be sure that the company’s name is legible and readable. How can you remember a business if you don’t know the name of that business? Their full company name, The International Business Machines Corporation, was shortened to IBM to create a more powerful, minimalist visual brand. Circles are never-ending.

Design 85

Design Vertical Software Review Wichita 85

ConversionXL

APRIL 23, 2019

Information architecture should also include little things, like deciding that products on a search page should be ordered by price not name. name of the page, content) on each. You ask the first test subject to put the terms into logical groupings and create a category name for each grouping. Closed-card sorting.

Architecture 114

Architecture Metadata Vertical Design 114

Both Sides of the Table

JANUARY 17, 2011

I apply visual thinking for nearly everything I do: preparing for important phone calls (I imagine my opening lines, I imagine the responses), writing keynote presentations, deciding whether or not to invest in a company, preparing for board meetings – you name it. Were they vertically integrated ? If so, why?

Technical Review 356

Technical Review Framework Audience Media 356

ConversionXL

JANUARY 16, 2014

Forrester also found that 27% of consumers will sacrifice their shopping cart in the name of a better deal. Back in October 2013 Simon-Kucher & Partners , a global marketing & sales consultancy, published a survey that found 33% of shoppers did not name prices as the primary driver for online shopping. Shipping Costs.

Software Review 117

Software Review Social Media Vertical Algorithm 117

Steve Blank

JULY 20, 2009

Zilog Zilog was my first Silicon Valley company where you could utter the customer’s name in public. This post, which is divided in two parts, is the story of the first time it happened to me. Zilog produced one of the first 8-bit microprocessors , the Z-80 (competing at the time with Intel’s 8080 , Motorola 6800, and MOS Technology 6502.)

Silicon Valley 206

Silicon Valley Chad RSS San Francisco 206

YoungUpstarts

SEPTEMBER 30, 2018

How can they make certain there are no counterfeit products being sold in their names? He has more than 4 years of experience in marketing technology products to global businesses and has worked with B2B technology companies across diverse business verticals.

eCommerce 127

eCommerce Channel Artificial Inteligence Technical Review 127

Feld Thoughts

MAY 26, 2014

Bonus points if you figure out what I painted on him (his name is HeartWind). Hint – count the vertical lines carefully. So we spent a week at Miraval where I could ride every other day and do a few of their horse specific activities. For example, here’s me painting a horse. Red Bang : I wanted to love this book.

Dallas 114

Dallas Technical Review Vertical PR 114