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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking.

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Social Networking and Business Value

SoCal CTO

Just a quick note that I'll be moderating a Technology Council Event : Social Networking as a Business Strategy May 19, 2009 - Culver City Social networking media are used on a daily basis to grow businesses and expand career opportunities. Can social networking be a money-maker for companies?

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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Building loyalty and awareness are top priorities for any social media marketer. Today’s social media users are more discerning about where they place their trust. In this article, we’ll look at how the social media landscape has evolved, and what you can do to grow your presence and create a community of loyal fans.

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Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce.

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Employee Advocacy: Empowering Your Teams on Social Media

ConversionXL

When your employees share your company content and updates on their own social media accounts, it in turn augments your brand. You don’t want your employee’s social media posts to come across as pushy or salesy. Instead, they should read naturally and not like a press release inside of a social media post.

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Evolving Your Personal Social Media Presence

YoungUpstarts

In the social media age, candidates are being judged on much more than just their resume and references. With recruiters increasingly scrutinizing applicants’ online personas, those on the job hunt must learn to evolve their personal social media presence. by Jean Dobey, founder and CEO of Hibe. Google yourself.

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[Review] Likeable Social Media

YoungUpstarts

With close to 900 million users and an upcoming IPO , Facebook is ruling the web as the social network of choice. Collectively, these social technologies and platforms rule a disproportionate part of our lives as consumers. Share Stories (They’re Your Social Currency!). Use Social Network Ads for Greater Impact.