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HOW TO: Hire the Perfect CTO

mashable.com

a New York-based sizzle reel production company specializing in promotional videos for PR and marketing professionals, and the Young Entrepreneur Council. It will be important that your CTO can execute on big projects, too, hacking away to build an amazing product that is agile. Brenton Gieser , Be Social Change.

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Startup Investor Makes a Deal: Engineers for Equity

mashable.com

. “Most of that money [from venture capitalists and angels] is used to build a product,&# explains Haig Kayserian, the CEO of Kayweb Angels. “Once that product is built, you will probably have given away a lot of equity.&#

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

Automation allows you to spend less time on tedious tasks and will help boost productivity, especially within a small marketing team. Boardex and Relationship Science make it easier to understand and map social networks into potential limited partners. They read reviews of the products of target investments.

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4 Considerations for Expanding Your Startup to International Markets

mashable.com

and China, and recently recorded their 1,000,000th download of Bonita Open Solution. Clearly Define Your Business Model While this may sound like a trivial task, young startups often have an exciting and innovative product, but no real plan for monetizing it. BonitaSoft has offices in France, the U.S.

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5 Hot Ecommerce Trends to Watch

mashable.com

Unusual or Commoditized Products. These products compete on individuality and aesthetics more than price. Lifeproof , a line of waterproof and shock-resistant iPhone cases, aligned itself with Best Buy for this very reason, and it was able to penetrate the mainstream audience, whereas before it was simply a niche product.

eCommerce 101
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LinkedIn Explores What It Takes To Be an Entrepreneur [INFOGRAPHIC]

mashable.com

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Classifieds Mashable Infographics Prev Next How Are People Using Twitter? LinkedIn was curious, so the business social network decided to find out. Whom is he or she connected to?

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How to Pick the Right Name for Your Business

mashable.com

” Along these lines, a strong brand or product can overcome a potentially ill-conceived name. I thought is was a US product, but looking into it now it may only be an Australian product. Social Networks etc. Google Offers Free Wi-Fi in India to Access Social Networks. Open Source Lists.

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