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When Does a Private-to-Private Merger Make Sense?

Both Sides of the Table

Most products out there suck so mom gets stuck with angst of wanting to have decorations, activities and chatzkies for other kids to take home. So as Kara, Soleil and I debated the future we realized we’d have to fund the company to build out its product lines to drive more repeat consumption. Along came Seedling.

Merger 296
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Trademark Registration Process — Do it Yourself or Hire an Attorney?

Up and Running

Ideally, the trademark registration process should begin as soon as you’ve narrowed down a selection of possible marks, including business or product names, logos , and slogans. When is it time to apply for a trademark. Hiring an attorney.

Hiring 133
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How Businesses Can Build, Monitor, and Repair Their Online Reputation

Up and Running

Simply type in the name of your company, brand, products, or services, and make sure to search for “[company name] reports,” “[product name] reviews,” and other appropriate keywords. Figuring out how users perceive your business right now can be determined by conducting thorough Google research.

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LinkedIn's Series B Pitch to Greylock: Pitch Advice for Entrepreneurs

reidhoffman.org

× At Greylock , my partners and I are driven by one guiding mission: always help entrepreneurs. In a single year, the classic general partner in a venture firm is exposed to around 5,000 pitches; decides to look more closely at 600 to 800 of them; and ends up doing between 0 and 2 deals. What will that partner tell their partners?

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20 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

My partner and I joked about being night owls so it all came together to become Infinite Owl Marketing and Design Studio, our full-service marketing agency for content and creative strategy and execution. I had three goals: match the name for the intended industry and make the name easy to remember. Kimberly Urosek.

Naming 103
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When Microsoft Threatened to Sue Us Over the Letter “E”

Steve Blank

And with that same massive leap of creativity Microsoft decided that their logo would have their product name and the letter “E’ with a swoop over it. One of E.piphany’s product innovations was that we used this new fangled invention called the browser and we ran on both Netscape and Microsoft’s.

SQL 291
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7 Reasons To Think Globally While Still New And Local

Startup Professionals Musings

What all this doesn’t mean is that you should roll out your product in every country at the same time. But it does mean that you think about the global implications at every step of the process: Pick your company and product names carefully. An international brand will command higher prices and additional customer demand.

Global 266