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Failure and Redemption

Steve Blank

This was the fault of my cofounder since he was in charge of game development, it was the engineers who bailed on me, it was the sales and marketing people who didn’t tell me how bad the games were, it was the VC’s who refused to put any more money in the company, it was Sega’s fault for making a bad gaming platform…. Redemption.

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Failure and Redemption

Steve Blank

This was the fault of my cofounder since he was in charge of game development, it was the engineers who bailed on me, it was the sales and marketing people who didn’t tell me how bad the games were, it was the VC’s who refused to put any more money in the company, it was Sega’s fault for making a bad gaming platform…. Redemption.

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How to Work with Lawyers at a Startup

Both Sides of the Table

Consider it a sales & marketing expense for them. Focus on the partner you would be working with. One issue he talked about was working with partners. I also like to work with partners. But I also know it’s not realistic for the partners to do all of the work. Good people and evil people.

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Multichannel Analytics: Tracking Offline Conversions. 7 Best Practices, Bonus Tips

Occam's Razor

You know exactly how much online contributed to offline sales, you know how to optimize your online campaigns (buy Apple iPod terms to increase Microsoft Zune sales!!), Use unique prices, promotions, coupons etc in your online marketing and then track the redemption of these through your offline (phone or retail) channels.

Analytics 116
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Flexible VC, a New Model for Companies Targeting Profitability

David Teten

(co-written with Jamie Finney, Founding Partner at Greater Colorado Venture Fund. Similar to the explosion of seed funds in the past decade, we (and some limited partners too ) believe these Flexible VCs are on the forefront of what will become a major segment of the venture ecosystem. Of the Inc. 5000 companies, only 6.5% return cap.

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How and Why You Should Validate Your App Idea Before You Build

Up and Running

The end user of the application was those who recycled, however, the recycling and reward redemption process required partnerships with recycling facilities, local businesses, and government agencies. Those partners paid for a membership with Recycler Spotter. 60 percent of respondents chose premium! Priorities change.

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Flexible VCs With Structures Between Equity and Revenue-Based Investing

David Teten

(co-written with Jamie Finney, Founding Partner at Greater Colorado Venture Fund. The founders, LPs, and venture partners have a long history in local startup ecosystems in the Southeast including LaunchTN , The Company Lab , CoStarters , and several other regional funds and resources. II: Who are the major Revenue-Based Investing VCs?

Equity 78