The Startup Magazine
JANUARY 31, 2022
As a workaround, small business owners and early-stage entrepreneurs have found scrappy and creative ways to build brand reputations and acquire new users organically. Regardless of whether or not you’ve raised capital, you’re severely sensitive to the limits of what you can do in a pay-to-play world. Image Source: [link].
Steve Blank
APRIL 26, 2022
For existing investors, sometimes it was a “pay-to-play” i.e. if you don’t participate in the new financing you lose. You just failed the ethical choice and forever ruined your reputation. Other times it was simply a take-it-or-leave-it, here are the new terms. You start rationalizing why this is good for everyone.
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Duct Tape Marketing
FEBRUARY 16, 2022
9:38] How does somebody who doesn’t have a reputation already go about building a reputation of influence or expertise? [11:45] You've put lots of time and energy into building a bit of a reputation. 7:38] When you are working with coaches, what’s the thing they get wrong most often? [9:38] So a true story.
ConversionXL
SEPTEMBER 9, 2021
To get quick wins, the likelihood is you’re going to have to pay to play. However, it’s important to pay and play wisely. In the era of fake news and hate speech , social media advertising has a bad reputation. In reality, organic reach has declined to such an extent that success is a long game. image source ).
YoungUpstarts
DECEMBER 13, 2018
Through allowing people to get to know the character and expertise of company leadership, a business can strengthen its brand reputation. Pay to play” — the path to more exposure. Businesses that embrace this in 2019 will have a distinct advantage over companies that hide behind their logo.
Scott Edward Walker
SEPTEMBER 14, 2011
First (and needless to say), founders should do extensive due diligence on the investors prior to executing a term sheet to ensure that they are dealing with trustworthy and reputable investors (both the firms and the individuals involved), and that there’s no history of them walking away from deals.
This is going to be BIG.
NOVEMBER 16, 2023
That’s how it feels when your hot deal from two years ago winds up running low on cash and gets into a pay-to-play round that wipes out the cap table. Roger Ehrenberg told me, “I was proud of my reputation and my results, but I sweated it all the time.” But I thought I was good!?” You have the preparation and the best practices.
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