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Fog Creek explicitly recognizes that many good softwareengineers have no desire whatsoever to do "management" or to take on a formal personnel management role. One of the purposes of the Fog Creek Professional Ladder is to create a career path with promotions for engineers who simply do not want to do management stuff at all.
When computers first gained graphical user interfaces, softwareengineers helped people make the transition from physical offices to digital files with the metaphor of a desktop. It’s impossible to predict what tech revolution will make mobile design feel antiquated, but we can take reasonable steps to ease the transition.
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