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Finding The High Converting PPC Keywords That Are Right Under Your Nose

ConversionXL

For many ConversionXL readers, PPC advertising is a big part of your business & in many ways it is just as critical to the conversion process as what’s happening on the page. You may have an exceptional page that would convert beautifully if your PPC ads were just a little more on topic. What days are the sale staff present?

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Why Keyword Themes +Modified Broad Match = Winning PPC Strategy

ConversionXL

Cutting out noise and creating a PPC strategy that drives business: It’s the goal of SEM professionals everywhere. If you haven’t explored your Search Terms report before, there is no time like the present to start. The post Why Keyword Themes +Modified Broad Match = Winning PPC Strategy appeared first on ConversionXL.

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How to Get Your SEO and PPC Teams on the Same Page

ConversionXL

PPC has a role. Ask the following six questions to help SEO and PPC teams collaborate—and achieve better results than either could on their own. Are SEO and PPC teams communicating effectively and sharing insights? SEO and PPC teams that don’t communicate effectively (or at all) achieve less. SEO has a role.

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Five Ways To Attract New Customers And Grow Your Business

YoungUpstarts

Pay-Per-Click (PPC) ads are a great way to drive traffic to your website and get your company name out there. PPC ads don’t have to be expensive and can be easily monitored to see how much business they bring in. When growing your online presence, be sure to join in on the conversations that those in your industry are having.

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10 Rules for Winning (and Making More Money) in 2014

ConversionXL

This post is based on my keynote presentation at Mesh Marketing last week. So yes – companies spend ALL that money to get traffic to their site via SEO, PPC, social media and what not. What about PPC? Then you have to present it well. And then complain about shitty PPC conversions? 2014 is almost here.

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Beyond SEO: How To Bring People To A Business Site

YoungUpstarts

Try PPC Campaigns. It’s good to present a seemingly less biased voice. Start a Loyalty, Referral or Brand Ambassador Program. Within those newsletters, companies will often offer incentives for continuing to patronize their business. It makes customers feel valued and rewarded. Post Reviews Prominently. Hostway Add-Ons.

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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

Adword is a PPC method to promote your website. Principles of Lean Startups, presentation for Mapl. Depending on the type of product, postings on forums, classifieds and emails could give enough information to help gauge potential response. November 8, 2008 8:44 AM OneDish said. Getting educated about advertising, agencies, and.

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