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Small Business Marketing: Web Design Best Practices and Tips

crowdSPRING Blog

Most small businesses can benefit from professional photographs (or videos) of their business. Look at how well-known online stores present products (Amazon, Apple, Zappos are all good examples). Tip: Use bold and bullets to present key information or to stress things you want the readers to notice. Consider Site Load Times.

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Small Business Marketing: Web Design Best Practices and Tips

crowdSPRING Blog

Most small businesses can benefit from professional photographs (or videos) of their business. Look at how well-known online stores present products (Amazon, Apple, Zappos are all good examples). Tip: Use bold and bullets to present key information or to stress things you want the readers to notice. Consider Site Load Times.

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Trending Sources

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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

Dont worry about selecting particularly good keywords, if youre new to SEM. SEM only gets at one segment of users, and for a brand new product, you presumably need some skill at marketing in general and adsense in particular to get any useful info. Adword is a PPC method to promote your website. Just put in your credit card.

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Small Business Marketing Guide: Types of Traditional and Online Marketing

crowdSPRING Blog

There are two distinct forms of search engine marketing: organic (search engine optimization or SEO) and paid (pay-per-click or PPC). PPC focuses on buying ads to make a company’s link more visible in search enginers (especially when a company doesn’t have a very good organic rank). Display Ads. Traditional Marketing.

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Web Analytics Technical Implementation Best Practices. (JavaScript Tags)

Occam's Razor

9: Don’t forget Flash, Flex, RIA, RSS, Videos etc. Redirects are nifty little things, they can direct traffic in a nice way in case links change or if your SEM / Ad / Whatever agency can track data or, in the good old days of web logs, you wanted to capture clicks where you send data off to other websites (domains).

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Knowledge

Occam's Razor

Video: Google Tech Talks: Avinash Kaushik. Videos: Actionable Web Analytics Tips. Consultants, Analysts: Present Impactful Analysis, Insightful Reports. PPC / SEM Analytics: 5 Actionable Tips To Improve ROI. Tip#4: Make Your Analysis/Reports "Connectable" Tip#3: Turbocharge Your SEM/PPC Analysis.

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10 Important Web Design Best Practices and Tips for Small Business Websites

crowdSPRING Blog

Other 2016 design trends include simple animations (including cinemagraphs – live animated images/video), bigger images, illustrations, more scrolling, and bigger fonts. Look at how well-known online stores present products (Amazon, Apple, Zappos are all good examples). For a more sophisticated look, consider illustrations.

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