Software By Rob

JANUARY 12, 2010

Follow me Startups for the Rest of Us. 9 gives way to other PPC SE’s like Bing and Yahoo? 9 gives way to other PPC >SE’s like Bing and Yahoo? Having done little advertising on the other PPC networks I would assume they would fall in with #8. January 12th, 2010 | Micropreneurship , Startups Building your startup?

Software Review 55

Software Review Marketing Startup PPC 55

Duct Tape Marketing

JUNE 8, 2017

How to Increase PPC CTR with These Quick Tips written by Guest Post read more at Duct Tape Marketing. Being a digital marketer, you keep hearing about CTR and also know that it holds utmost importance in digital marketing especially when it comes to PPC. Basically, there are a lot of reasons for you work on improving your PPC CTR.

PPC 67

PPC Matching Search Conversion 67

ConversionXL

MARCH 10, 2017

Then, you can roll the winner out to the rest of your list and record the insights gained in an archive. For example, what types of value propositions work best, what words get your audience clicking on your PPC ads, etc. What are their favourite products or what features are they yet to use? Your customers change, after all.).

Email 93

Email Campaign Mobile Audience 93

Occam's Razor

JULY 22, 2013

Ditto for PPC, your affiliate links (all likely in the Do stage), and your email marketing programs. They'll lead you to these discussions… Why is it that PPC is only targeted to people who are looking to buy right now when there are 14.6 PPC works for Think and See stages. You cut off your legs to try and run faster.

Framework 164

Framework Marketing Metrics Audience 164

Occam's Razor

OCTOBER 21, 2013

A lot of the keywords I used to add to my campaigns came from the long, long tail I saw in my organic search data (I would take the best performers there and use PPC to get more traffic) and from competitive intelligence research. This in turn mandates new SEO (and PPC) strategies, if we don't want to fail. Crazy idea?

Search 156

Search SEO Analytics Engineer 156

ConversionXL

NOVEMBER 17, 2015

In fact, they pull in 50-100% more revenue compared to shopping days throughout the rest of the year, according to RJMetrics. Product names / descriptions. Promo / Sale / Discount names / descriptions. Calls to action in PPC ads, on landing pages, in emails. When the holiday season (i.e. Tweet It!].

Technical Review 48

Technical Review eCommerce Conversion Mobile 48