PPC Product Name Sales 
ConversionXL
JULY 29, 2020
Consider the difference between All-Clad’s product pages and product listings on Amazon: It’s easy to see some of the keywords added to Amazon titles and how those might target user searches: “non-stick,” “dishwasher safe,” “hard anodized.”. Product descriptions. Internal PPC traffic is less influential than it once was.
Occam's Razor
JULY 22, 2013
If we work in sales, all we care about are sales touch points. But the foundation to any company's success is to ensure that there is an attractive product/content for audiences to engage with in each of the three stages: See – Think – Do. You want sales, yes. PPC works for Think and See stages.
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Software By Rob
JANUARY 12, 2010
But the number of conversions stayed about the same as it had been the week before, meaning the conversion rate (the number of sales per visitor) plummeted. 9 gives way to other PPC SE’s like Bing and Yahoo? 9 gives way to other PPC >SE’s like Bing and Yahoo? Is this bad? No, as long as you know why this is happening.
ConversionXL
MARCH 10, 2017
For example, what types of value propositions work best, what words get your audience clicking on your PPC ads, etc. Gender: using men vs. women in the subject line of a clothing store’s newsletter or highlighting specific product names for each group are some basic examples. (Your customers change, after all.).
Duct Tape Marketing
JUNE 8, 2017
How to Increase PPC CTR with These Quick Tips written by Guest Post read more at Duct Tape Marketing. Being a digital marketer, you keep hearing about CTR and also know that it holds utmost importance in digital marketing especially when it comes to PPC. Basically, there are a lot of reasons for you work on improving your PPC CTR.
ConversionXL
NOVEMBER 17, 2015
Of course, some industries are more affected by the holiday season than others… In 2015, eMarketer predicts that total retail sales will increase 5.6% while online retail sales will increase 13.9%. Thanks largely to Christmas and Boxing Day, late December is also a peak time for eCommerce sales. Tweet It!].
ConversionXL
AUGUST 14, 2019
Your join key could be a page URL, product name, user ID, or many other things. They invest a lot in inbound marketing and wanted to know why their traffic was so much lower on peak sales days. As their PPC agency, we had to justify this dip. To blend data, the data sources need to share a common dimension. More examples.
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