PPC Product Product Name 
ConversionXL
JULY 29, 2020
Did you know that Amazon has surpassed Google as the go-to search platform for shoppers looking for products? When customers have a specific product in mind, more turn to Amazon search than Google. If you’re porting over your SEO “best practices” from on-site product pages to Amazon product pages, you’ll struggle.
Occam's Razor
JULY 22, 2013
But the foundation to any company's success is to ensure that there is an attractive product/content for audiences to engage with in each of the three stages: See – Think – Do. This fact is patently clear when you visit any product page on their website. No more Product-centric pimpy ads in the See stage.
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Occam's Razor
OCTOBER 21, 2013
A lot of the keywords I used to add to my campaigns came from the long, long tail I saw in my organic search data (I would take the best performers there and use PPC to get more traffic) and from competitive intelligence research. This in turn mandates new SEO (and PPC) strategies, if we don't want to fail.
Software By Rob
JANUARY 12, 2010
Likewise, if you see the massive amount of traffic coming from SEO you have to know how many of those people are buying your product. As an example, Bidsketch is a product launched by a Micropreneur Academy member. 9 gives way to other PPC SE’s like Bing and Yahoo? 9 gives way to other PPC >SE’s like Bing and Yahoo?
Duct Tape Marketing
JUNE 8, 2017
How to Increase PPC CTR with These Quick Tips written by Guest Post read more at Duct Tape Marketing. Being a digital marketer, you keep hearing about CTR and also know that it holds utmost importance in digital marketing especially when it comes to PPC. Basically, there are a lot of reasons for you work on improving your PPC CTR.
ConversionXL
MARCH 10, 2017
Focus on open-ended questions that’ll give you insight into: who they are, what words and phrases they use, and how they really feel about your brand / product. For example, what types of value propositions work best, what words get your audience clicking on your PPC ads, etc. Schedule 1-on-1 customer interviews. The results?
ConversionXL
NOVEMBER 17, 2015
Product names / descriptions. Promo / Sale / Discount names / descriptions. Calls to action in PPC ads, on landing pages, in emails. Your promoted products. How much are consumers willing to pay for your products? Do your visitors view your products as higher quality? What products would kids love?
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