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The Best Programming Languages for Digital Marketers

ConversionXL

You may want to create a simple prediction—or automate a few repetitive tasks in your PPC campaigns. Which programming language should marketers learn? For a newcomer, there are four programming languages worth learning: SQL*. But first… Why do we have more than one programming language? JavaScript. Difficulty : 8/10.

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PPC Automation: Is the Future of Paid Search Already Here?

ConversionXL

Will PPC look like this in 2020? Nonetheless, there are some amazing automation opportunities that make the life of Marketing Managers, CMOs, and PPC experts quicker and more efficient—especially for fast-growing companies that need to scale their campaigns. PPC automation is a massive topic. Probably not. Ad Testing.

PPC 117
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A Primer to Setting Up Your Own Affiliate Marketing Program

ConversionXL

How to be successful at running your own affiliate program. Real World Examples of Revenue Growth By Adding an Affiliate Program. An affiliate program is a long term investment, don’t expect overnight success”. Launching and running your affiliate program. screenshot of CrazyForBargains.com , an online sleepwear store.

Affiliate 111
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The Day In The Life Of Working As A Digital Marketer

YoungUpstarts

These programmed reports give marketers a quick look at their campaigns’ performances, so they know which projects need immediate attention. Developing Pay-Per-Click (PPC) campaigns and bidding strategies. Creating graphics to support content. Planning and scheduling social media posts. Building Email Marketing campaigns.

Marketing 264
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Is Click Fraud Devouring Your Ad Budget?

ConversionXL

Competing businesses may click on each other’s PPC ads to waste money. Loads of PPC platforms ( Google Ads included) allow you to blacklist IP addresses. . Automated programs (bots). Ad Age estimates that $1 out of every $3 spent on PPC is subject to click fraud. PPC is still a useful digital marketing channel.

PPC 121
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Digital marketers are the tech industry’s trailblazers, according to Pathrise

The Startup Magazine

Kevin Wu, co-founder and CEO of job search optimization program Pathrise , says “Digital marketer roles are some of the most in-demand positions in the tech industry.” Pay-per-click (PPC) advertising is another essential digital marketing tool. With PPC, impressions cost nothing. And he’s right.

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Beyond SEO: How To Bring People To A Business Site

YoungUpstarts

Start a Loyalty, Referral or Brand Ambassador Program. Try PPC Campaigns. Strong newsletter material serves as a reminder of why a website was valuable in the first place. Within those newsletters, companies will often offer incentives for continuing to patronize their business. It makes customers feel valued and rewarded.

SEO 153