PPC Semantic Software Review 
Both Sides of the Table
OCTOBER 29, 2009
Wordpress), video (YouTube), pictures (Flickr), review sites (Yelp) and collaborative content (Wikipedia). So Google launched Google AdWord and AdSense based in part on technology it acquired when it bought an LA-based company called Applied Semantics. So PPC (pay-per-click) advertising on social networks has performed poorly to date.
YoungUpstarts
JUNE 23, 2018
You should also spend a chunk of time generating reviews for your business. Studies have shown that roughly a quarter of consumers will post a review when they’ve had a good experience. Google has admitted to using some of these 200 ranking factors compiled by Brian Dean, and each one has multiple variables due to personalization.
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crowdSPRING Blog
DECEMBER 14, 2016
Look at the meta keywords in their HTML code – these will give you lots of insight into the keywords your competitors consider important (but keep in mind meta keywords have become much less important over the years). For example, a bakery can target recipients in their zip code and set up specific landing pages for those campaigns.
ConversionXL
APRIL 12, 2017
Analytic: A measure software can track. E.g. Message match / headline match from PPC ad to landing page. Inject code to create popup offers. Insert line of code. Review – Trust Your Users (Any marginal change you make, you don’t know if it’s good or bad.). “Research turns inferences into observations.”.
ConversionXL
NOVEMBER 13, 2015
Once you understand the theory, you can begin to apply it to PPC ads, landing pages, etc. It might seem like I’m splitting hairs over semantics, but there’s an important difference in mentality between those who want people to ‘fall for’ their offer and those who want to be persuasive. The audience has changed. A print ad?
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