Both Sides of the Table

FEBRUARY 6, 2013

My rationale is simple: everything goes wrong and only great teams can respond to competitors, markets, funding environments, staff departures, PR disasters and the like. I am fond of quoting that about 70% of my investment decision of an early-stage company is the team. Final startup grind from msuster. figure out roles. identify gaps.

Cofounder 388

Cofounder Early Stage Startup Silicon Valley 388

Both Sides of the Table

OCTOBER 22, 2011

They are great at their respective fields whether they be marketing, sales, programming, PR, whatever. And leaders aren’t always right of when they are they don’t always win. But in every team you need the majority of people who excel at their job functions.

Leadership 418

Leadership Technical Review Software Review PR 418

TechEmpower

MARCH 4, 2024

This includes: Github Copilot, PR summarization, user story creation including test and edge cases, creating unit and behavior tests, query optimization, debugging, and more. Overall, generative AI is a transformative asset in the software engineering lifecycle, from conception to deployment.

Generative AI 295

Generative AI CTO Hire Fractional CTO Software Review 295

Both Sides of the Table

MARCH 24, 2014

And while of course the founders & management deserve all the credit for Maker’s success and will no doubt get their accolades in the press, from an investor perspective, Dana & I were hugely active in the company for years behind the scenes in recruiting, PR, product strategy, M&A, etc.

Los Angeles 387

Los Angeles Intellectual Property LP Venture Capital 387

Rembrandt Communications

MARCH 1, 2022

While your marketing and PR teams need to lead your promotional efforts and develop the specific messaging you use for each campaign, all of your employees should know what’s going on. This helps you save time, money and other resources. More important, you’ll discover what your customers want most!

Campaign 245

Campaign Social Media PR Public Relations 245

YoungUpstarts

MARCH 18, 2020

Diana Ennen is the President of Virtual Word Publishing , offering PR and marketing services.

PR 223

PR Technical Review Flash Audio 223

YoungUpstarts

APRIL 13, 2022

Creating SAAS PR campaigns that are inspired by other successful ones is always a smart idea that can bring businesses a lot of success. The post Inspiring SaaS PR Campaigns appeared first on Young Upstarts.

PR 290

PR Campaign Software 290

Both Sides of the Table

OCTOBER 26, 2014

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). When to start PR? It’s a continual process.

PR 319

PR Venture Capital Hiring Seed Capital 319

Startup Professionals Musings

NOVEMBER 4, 2022

It takes a long immersion in the marketplace for someone to be a true insider, understand the subtleties of the competitive landscape, recognize the people who are true assets (independent of titles), and look through the propaganda of technical collateral and PR campaigns. These people also have the credibility to attract investors.

Technical Cofounder 309

Technical Cofounder Cofounder Advisory Board Startup 309

Startup Professionals Musings

FEBRUARY 9, 2020

It takes a long immersion in the marketplace for someone to be a true insider, understand the subtleties of the competitive landscape, recognize the people who are true assets (independent of titles), and look through the propaganda of technical collateral and PR campaigns. These people also have the credibility to attract investors.

Technical Cofounder 308

Technical Cofounder Cofounder Advisory Board Stock Options 308

View from Seed

JANUARY 27, 2021

Supporting other external PR and media relations for the firm. Activities will include but not limit to: Planning and producing small- and large-scale events with entrepreneurs and high-level technology executives. Strategizing new project initiatives based on top-level firm goals, set priorities, and manage towards operational completion.

Operations 227

Operations Hiring Seed Stage Boston 227

YoungUpstarts

MAY 10, 2020

You just need to focus on the quality work along with a good sense of networking skills to build a PR and you will have good enough capacity to be the owner of a successful construction company. This might look difficult right now, but if you have a good enough experience with construction, this will come naturally to you.

Engineer 235

Engineer Software Engineering New York PR 235

Both Sides of the Table

APRIL 3, 2014

It’s the easiest way to justify losing deals, put pressure on your to build the features they want and they always believe a competitors PR more than the reality they see inside your business. Sales people will always tell you how far ahead the competition is. Always make your own assessment of your competitors.

Sales 382

Sales Startup Technical Review Matching 382

TechEmpower

APRIL 21, 2015

Of those issues, 441 pull requests were created, and 321 pull requests were merged , which is roughly one PR merged per day. Going forward, we are working with Travis to more intelligently narrow our work-load based on the particulars of each PR. The contributors to this project have been keeping very busy!

Framework 200

Framework EC2 Caching Java 200

Both Sides of the Table

JANUARY 11, 2014

I have seen many teams pour tons of money, time and effort into PR strategies without thinking about how product tweaks could drive more consumption, more retention and more referrals. But I still believe Sean Ellis was right. Growth hacking is a mentality that a company needs to be committed to.

Technical Review 384

Technical Review Hockey Stick SEM Channel 384

YoungUpstarts

MAY 4, 2020

An online PR distribution service is beneficial for startups because the process of sending press releases is automated, saving the organization time, effort, and money. Another benefit of working with a PR distribution service is that the information is disseminated to various platforms and other networks. Acquire More Funding.

Social Media 147

Social Media Startup Distribution Public Relations 147

Rembrandt Communications

DECEMBER 1, 2021

PR is your secret weapon to bring top talent to you! PR is your hiring secret! Repeat this process and PR becomes your secret weapon in the hiring process! For more insights and PR help, check out this information! Everyone is hiring, and the competition for top talent is fierce. The post Need Great Talent?

Public Relations 130

Public Relations Hiring PR Technical Review 130

Rembrandt Communications

SEPTEMBER 1, 2021

Do you have all of your public relations, or PR, and marketing ready for this year’s holiday season? Start your holiday PR and marketing planning now so you can: • Gain a competitive edge. Start your holiday PR and marketing planning now so you can: • Gain a competitive edge. Yes, the holidays may be months away.

PR 246

PR Marketing Public Relations Security 246

YoungUpstarts

AUGUST 31, 2020

Before his business career, he served as an officer in the German military for 12 years where he held several leadership positions such as Chief PR Officer for the German Army and Chief Communications Officer for the United Nations Peacekeeping Mission MINUSMA in Mali.

Artificial Inteligence 214

Artificial Inteligence Mali Management Technical Review 214

YoungUpstarts

DECEMBER 2, 2018

6. Advertising and PR. If you are good with setting up ads an PR campaigns, you can help companies set up the scheme to draw more traffic to their businesses. Mindful approach to daily routine helps relieving stress just as much as when you buy college essay. Beware that a certain budget is involved here.

Cost 185

Cost Technical Review Social Media PR 185

Both Sides of the Table

APRIL 26, 2016

But often this doesn’t tell the whole story because often companies are also spending money on PR and other marketing activities in order to support the sales process. Generally you should take your full marketing spend including PR divided by your customers acquired to get your “fully loaded CAC.”

Metrics 150

Metrics Cost Acquisition Startup 150

ConversionXL

NOVEMBER 10, 2021

Leverage Performance PR to build trust with cold traffic. Performance PR taps into an undisputed fact of SEO content marketing: backlinks are best. In this example, Promotion PR overlaps with influencer marketing. Promotion PR is built on relationships. The other option is to partner with a PR agency.

Advertising 131

Advertising Cost Customer PR 131

Both Sides of the Table

JUNE 30, 2016

It is a truism that with more capital you will hire people more quickly and spend more liberally whether it’s on external contractors, PR firms, attending events, doing legal work (trademarks, patents) or whatever. You will spend what you raise in the same timeframes whether you raise $1.5 million or $4 million.

Pre-Money Valuation 292

Pre-Money Valuation Valuation Early Stage Startup 292

YoungUpstarts

AUGUST 3, 2020

Many companies throughout the world have run numerous PR campaigns and CSR activities before the outbreak of the pandemic, showing how much they care about people. How do business leaders can show empathy? But often good deeds in good times get unnoticed.

Leadership 189

Leadership Technical Review Java Software Review 189

YoungUpstarts

OCTOBER 26, 2022

The post Building A Positive Image With Innovative PR Techniques appeared first on Young Upstarts. From creating content to managing crises, public relations can support your company in building a sustained positive brand image.

PR 246

PR Public Relations Management Reputation 246

Rembrandt Communications

SEPTEMBER 1, 2024

Well, after receiving numerous messages from a content/SEO/PR/marketing firm via various mediums over the course of a few weeks, you finally decide to hire them to help you. There are many shysters… Waiting for you to respond to their enticing email. Waiting for you to answer their text. Waiting for you to talk to them on the phone.

Technical Review 130

Technical Review Intellectual Property SEO Due Diligence 130

YoungUpstarts

SEPTEMBER 3, 2019

by Diana Ennen, President of Virtual Word Publishing and author of “ Virtual Assistant, The Series: Become a Highly Successful, Sought After VA “ PR and marketing can be overwhelming and many don’t do it as often as they should because they are afraid of doing it wrong. Mistake #1 –Missing the Boat. Here are just a few.

PR 228

PR Cost Marketing Media 228

YoungUpstarts

OCTOBER 27, 2020

This really piqued my interest and from there, I started pitching companies and PR firms with the hopes of working with them. It proved successful, and I now have a network of PR folk and company reps that I regularly connect with to cover their latest offerings. Go the Self-Hosted Route. >Sure,

Social Media 179

Social Media Technical Review Hosting PR 179

Both Sides of the Table

JANUARY 22, 2014

Of course it is super helpful if a VC can drop you in to important people for business development, recruiting, PR, sales and eventually M&A. To be clear – I’m not saying huge successes make a VC less likely to be helpful to you – I’m just saying it’s not a guaranteed predictor. Connections?

Portfolio 364

Portfolio Chicago Sales Incubator 364

Hearpreneur

NOVEMBER 10, 2021

When I had the idea for the company nearly 8 years ago, I told a former manager of mine at a different PR firm who was a bit of a mentor to me. I said I want to call it FischHook PR, like ‘hook' for a story' or something like that. Thanks to Eric Fischgrund, FischTank PR ! #15- She responded that it was a terrible name.

Naming 146

Naming Entrepreneur PR San Francisco 146

The Startup Magazine

DECEMBER 12, 2024

Many startups forget about the importance of reputation management, which can lead to avoidable PR crises. Failing to Manage Online Reputation Ignoring reviews or unaddressed feedback can quickly damage a startup’s reputation, especially if it is left unmonitored.

Social Media 137

Social Media Reputation Startup SEO 137

deal architect

DECEMBER 23, 2020

Brian Sommer and I have recorded 12 episodes in this series - see index here. Last couple of weeks, we have had several guests -Rob Kugel of Ventana, Josh Greenbaum of EA Consulting, Bonnie Tinder of Raven Intel, Frank Scavo.

PR 370

PR 370

YoungUpstarts

FEBRUARY 9, 2021

The post USANA Wins Prestigious Awards For Product Innovation And PR Leadership To Close Out 2020 appeared first on Young Upstarts. USANA, a leader in cellular nutrition and the supplement industry, has two new achievements to mark the end of 2020.

PR 264

PR Leadership Product 264

Steve Blank

OCTOBER 22, 2024

However, regardless of the amount of money raised, corporate hype, pr spin, press releases, public offerings, no company is remotely close to having a quantum computer or even being close to run any commercial application substantively faster than on a classical computer.

Technical Review 267

Technical Review Illinois Algorithm Software Review 267

YoungUpstarts

MARCH 7, 2017

He regularly speaks at various conferences about SEO, Content Marketing, Growth Hacking, Entrepreneurship and Digital PR. Pratik Dholakiya is the Co-Founder of E2M , a full service digital marketing agency and MoveoApps , a mobile app development company.

Entrepreneur 203

Entrepreneur Cofounder Israel Asia 203

Steve Blank

SEPTEMBER 5, 2018

Startups with huge burn rates – building leases, staff, PR and advertising – ran out of money. The unprecedented size and scale of VC returns transformed venture capital from a financial asset backwater into full-fledged player in the financial markets. Then one day it was over. IPOs dried up. The Rise of the Lean Startup.

Lean 335

Lean Burn Rate Startup IPO 335

Both Sides of the Table

JANUARY 12, 2014

While traditional methods (PR, advertising, events, seminars) and online methods (SEO, SEM, social, referral marketing) are well understood by most companies there are many methods that are less well publicized. So What is This Underbelly of Which You Speak?

SEM 379

SEM Viral Marketing Widget 379