A Startup’s First Steps: What’s In A Name?
Gust
DECEMBER 15, 2011
It bears mentioning that a startup’s corporate name doesn’t necessarily have to be identical or even similar to the product or domain name. This comes in handy for things like business press coverage, corporate PR, and ticker symbol if and when the company goes public. AMR as holding company for American Airlines).
141 
Let's personalize your content