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What Startups Can Learn About PR and Crisis Management

Both Sides of the Table

But I thought I’d use the situation to talk more broadly about some PR lessons you might learn for your own business and also incorporate some situations I’ve faced recently with some portfolio companies. My golden rule of public relations is that “if you don’t shape your story somebody else will.&#

PR 329
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Fresh Content Strategy and PR Ideas for Spring

Rembrandt Communications

Spring is almost here, and it’s time for a fresh start with your content strategy and public relations (PR) activities. Public relations, or PR, refers to all of the communications you have with both your internal and external customers, and it can make a significant difference on your bottom line without costing a cent.

PR 241
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Finance and PR – The Bottom Line

Rembrandt Communications

CFOs, Before You Turn Down That Public Relations’ Proposal…. Finance and PR… hmmm. Many financial executives ignore public relations’ (PR) activities and move them down on the list of priorities. 5 Reasons to Review That PR Proposal Before It Ends Up In the Trash. Specifically, here are….

PR 147
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Need Great Talent? Use Public Relations To Hire The Best!

Rembrandt Communications

PR is your secret weapon to bring top talent to you! PR is your hiring secret! By using public relations , this can be a reality. Public Relations Delivers Your Competitive Advantage. Repeat this process and PR becomes your secret weapon in the hiring process! Use Public Relations To Hire The Best!

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Public Relations Tips for Small Businesses and Entrepreneurs [Webinar Recap]

Up and Running

To grow a business, most entrepreneurs know that they should be implementing PR strategies. But where do you start, and what are the best approaches to public relations for an entrepreneur? Jennefer Witter is the CEO and founder of The Boreland Group, which is a certified, woman-owned public relations agency in New York City.

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Integrating Digital Platforms in Financial PR: Maximizing Impact in the Digital Age

The Startup Magazine

Financial public relations (PR) has moved past conventional techniques in today’s fast-paced digital environment, adopting new platforms to increase its influence and reach. In order to remain competitive and relevant, companies in the financial industry need to use digital platforms for their financial PR campaigns.

PR 142
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Why Some Startups Win

Steve Blank

But my favorite was when the public relations manager told me, “We’re here to summarize the data sheets and put them in press releases and then answer the phone in case the press calls.”. We will accomplish this through demand-creation activities (advertising, PR, tradeshows, seminars, web sites, etc.), The same was true for PR.

Startup 329