Remove PR Remove Sales Remove Viral
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[Review] The Social Customer

YoungUpstarts

Neither is it to achieve the greatest reach or “virality” in one’s digital campaign. They range from customer insights, marketing, sales, analytics, demand management, support, and customer experience, to mobile and location based services. From the basics, Metz goes on to describe the 23 Use Cases of Social CRM.

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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

Measuring viral adoption is obviously important. Usually you have a catch-all bucket for “direct” or similar that often came through PR or word-of-mouth. 10% of our revenue is coming from direct sales of our banner inventory. 15% is coming from in-app product sales (25% of these with cash, 75% with “incentivized offers.”).

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Twitter Link Roundup #52 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

5 great viral marketing campaigns (and what small businesses can learn from them!) – [link]. 5 great viral marketing campaigns (and what small businesses can learn from them!) – [link]. How to Build Credibility with Your Sales Copy – [link]. Here are some of the links that I’ve liked and shared this past week!

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The 50 Best Marketing Strategies For Small Business

Mike Michalowicz

While it’s important to keep up traditional communication and PR, business owners should also be extending their relationships through online forums – website, blogs, and social networks. Use food to generate PR for your event too — one company I know of sent S’more’s kits to local TV newsrooms to help promote a camper and RV show.

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Twitter Link Roundup #56 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Startup Sales – Why Hiring Seasoned Sales Reps May Not Work – [link]. 12 Creative Design Ideas That Went Viral (And The Lessons You Can Learn) – [link]. 12 Creative Design Ideas That Went Viral (And The Lessons You Can Learn) – [link]. Silicon Valley’s Disruption Deficit Disorder – [link].

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Twitter Link Roundup #197 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Facebook Login Reduces Ecommerce Sales (Case Study) – crowdspring.co/15aPEmB. Five characteristics of a viral product – crowdspring.co/1aa5ZGk. Facebook Login Reduces Ecommerce Sales (Case Study) – crowdspring.co/15aPEmB. Five characteristics of a viral product – crowdspring.co/1aa5ZGk.

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[Review] The Social Customer

YoungUpstarts

Nor to achieve the greatest “virality” in our digital campaigns. They range from social customer insights, marketing, sales, analytics, demand management, support, and customer experience, to mobile and location based services. The greatest challenge of the social media age isn’t to grow the largest fan or follower base.