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9 Women Can’t Make a Baby in a Month

Both Sides of the Table

It is often the fortuitous mixture of new technologies, customer awareness and then acceptance of the technology and then the slow adoption into our daily lives that leads to markets exploding. We technology leaders also make this mistake. Markets develop for a complex set of factors that are often beyond all of our control.

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Quantum Computing – An Update

Steve Blank

In March 2022 I wrote a description of the Quantum Technology Ecosystem. Just as a reminder, Quantum technologies are used in three very different and distinct markets: Quantum Computing , Quantum Communications and Quantum Sensing and Metrology. Different technical approaches (superconducting, photonics, cold atoms, etc.)

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Finance and PR – The Bottom Line

Rembrandt Communications

Finance and PR… hmmm. Many financial executives ignore public relations’ (PR) activities and move them down on the list of priorities. After all, the expensive press releases, media relations, events, and content involved with PR offer little proof of how they will affect the overall, bottom line. Specifically, here are….

PR 147
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People Management: Startup Teams Should Dip but not Skip

Both Sides of the Table

You’ll get sales information from your VP of Sales, marketing information from your VP Marketing, tech information from your CTO and so on. Similarly I liked to keep myself apprised of the technical decisions we were making. Dipping: As a decision maker you rely on information being passed to you by the people who report to you.

CTO Hire 308
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[Review] The Social Customer

YoungUpstarts

Social CRM is a philosophy and a business strategy that uses technology, work flow, business rules, and social information to talk with (not at) the customer in a transparent way, to make value for both parties. 5) Embracing social advertising and retail , as well as the exciting opportunities offered by mobile and geo-location technologies.

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5 Tips to Becoming a More Customer Centric Organization

Both Sides of the Table

some came from our customer service, some were to improve performance / scalability from tech ops, some were bug fixes, etc.) They attended property management association meetings in Oregon outside of the technology echo chamber of California to get a sense for people’s daily problems. I rarely see the tech team do this.

Customer 280
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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

There’s an article making the rounds in tech circles titled “ Growth Hacking is Bull ” written by Muhammad Saleem. I have seen many teams pour tons of money, time and effort into PR strategies without thinking about how product tweaks could drive more consumption, more retention and more referrals.