Mike Michalowicz

FEBRUARY 11, 2013

While it’s important to keep up traditional communication and PR, business owners should also be extending their relationships through online forums – website, blogs, and social networks. Use food to generate PR for your event too — one company I know of sent S’more’s kits to local TV newsrooms to help promote a camper and RV show.

Small Business 167

Small Business Marketing PR Social Media 167

Up and Running

NOVEMBER 5, 2014

Whatever the case, there are tools and strategies you can use as an SMB owner to build your social and PR game plan. Chicago-based PR firm, Walker Sands Communications has helped us compile a number of tips to help SMB owners publicize their company, sans agency. And, it doesn’t involve a monthly retainer.

PR 139

PR Hiring Social Media Media 139

crowdSPRING Blog

JANUARY 31, 2011

PR can be executed on a modest budget, and the awareness and word-of-mouth that can be attained is priceless for a small company. A couple of weeks ago, Ross wrote about setting goals for your company , and this is critical in your approach to PR. Create a budget. Have a plan. Be a resource.

Public Relations 130

Public Relations Small Business Lean PR 130

www.foliomag.com

JULY 31, 2012

White Papers. Curalate allows us to see how the content we pin to our boards is performing, as well as the content people are organically pinning from our sites, and more importantly how viral those actions are, since it’s reported that 80 percent of Pinterest activity comes from repins.” Marketing/Communications/PR.

Social Media 40

Social Media Rhode Island Media South Dakota 40

Cracking the Code

NOVEMBER 10, 2009

You can download the full white paper at www.bvp.com/cloud or click here. Impact of the recession on SaaS Sales&Marketing pr. Popular Media: the key to viral marketing. Cloudonomics requires that you plan your fuel stops very carefully (more.) Posted by Philippe Botteri. at 7:42 PM. Excellent update to your 10 Laws.

Software Review 48

Software Review Cloud Technical Review Sales Cycle 48

Cracking the Code

OCTOBER 10, 2008

If you are interested in learning more about the Bessemer 10 Laws of SaaS, you can listen to the webminar we did earlier this week with Salesforce by clicking on the picture below: You can also download the full white paper on the SaaS section of the Bessemer website or browse quickly through the slides on slidehsare. at 11:09 AM.

Software Review 48

Software Review North America Europe Metrics 48

Cracking the Code

JULY 6, 2007

developed a white paper on performance metrics for Technology service Vendors (TSV) and this post present the key elements of his reflexion adapted for SaaS companies. I also read your white paper. Impact of the recession on SaaS Sales&Marketing pr. Popular Media: the key to viral marketing. Nice post!

Software Review 66

Software Review Metrics Valuation Technical Review 66