Steve Blank

MARCH 4, 2014

In the last few years we’ve recognized that a startup is not a smaller version of a large company. We’re now learning that companies are not larger versions of startups. But paradoxically, in spite of all their seemingly endless resources, innovation inside of an existing company is much harder than inside a startup.

IRR 335

IRR Startup Business Model Agile 335

YoungUpstarts

JUNE 17, 2019

But for small businesses, like startups, carrying out an effective marketing strategy is critical to their very survival. It is a sobering truth that nine out of ten startups will fail , and marketing success can often be the key element for any startup’s viability. Marketing: startup style.

Marketing 147

Marketing Startup Burn Rate Advertising 147

David Teten

MAY 1, 2013

This is part 1 of a 2-part series on domain names and startups; part 2 will be “ Build Your Startup on a Vacant Domain Name ”. A startup called Corpora made headlines for all the wrong reasons after tech bloggers ran an image search to find the company logo. credit: Wikipedia)). Facebook paid $8.5

Naming 114

Naming Semantic Venture Capital Startup 114

Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? In an early-stage startup especially, revenue is not an important goal in and of itself. Let’s start with a simple question: why do early-stage startups want revenue?

Customer 167

Customer San Francisco Lean Hockey Stick 167

The Startup Magazine

MAY 31, 2022

Virtual reality marketing, also known as immersive media and augmented reality, provides a significant opportunity for businesses to advertise their brands, generate sales, and improve consumer loyalty and retention. This allows customers to virtually try out a product or service in the comfort of their own homes.

Marketing 131

Marketing Retention New York Campaign 131

Hippoland

AUGUST 8, 2018

One thing I’ve noticed is that almost every repeat, previously-successful-founder focuses on the same thing for their respective startups: customer acquisition. In particular, one thing to consider if you’re trying to make money off affiliate ads is to think about how unique the product/service is in the ads you’re running.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

AUGUST 8, 2018

One thing I’ve noticed is that almost every repeat, previously-successful-founder focuses on the same thing for their respective startups: customer acquisition. In particular, one thing to consider if you’re trying to make money off affiliate ads is to think about how unique the product/service is in the ads you’re running.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Austin Startup

AUGUST 20, 2017

August 20, 2017: This is another in my series of posts all leading up to a book on Startup Decision Making. One of the most common mistakes I see in startups is making decisions that lose sight of the context , including the past, present, and future. Compensation decisions obviously affect hiring and retention.

Technical Review 48

Technical Review Software Review Cap Table Securities and Exchange Commission 48

View from Seed

NOVEMBER 18, 2020

One of the most highly anticipated startup IPOs of recent years, we now get a peek inside Airbnb’s business. Sales and marketing has been 30%+ basically forever, though undoubtedly Airbnb has enough brand recognition and loyal customers that if you turned off marketing spend then revenue would drop but not to zero.

North America 401

North America IPO Prospectus Europe 401

ConversionXL

OCTOBER 23, 2015

Startups struggle to find their value proposition, SME enterprises struggle to describe new features, large enterprises struggle to speak to different customer segments. Interview your sales / customer service staff. 15Five – You can use this tool to talk to your sales and support staff. For customers, ask about retention.

Conversion 48

Conversion Retention Audience Software Review 48

The Startup Magazine

JUNE 4, 2024

Customer Satisfaction: Improve customer satisfaction scores by 15% in the next year through enhanced support and product improvements. Revenue Growth: Achieve a 25% increase in annual revenue by entering new markets and boosting sales efforts. Positive cash flow is essential for business expansion.

Technical Review 110

Technical Review Agile Audience Employee 110

Startup Lessons Learned

AUGUST 24, 2009

In other words, they are facing conditions of extreme uncertainty, just like startups. But, as any startup can tell you, this opens up a tremendous set of opportunities for the rest of us. When I reviewed a recent product development book, it immediately shot up to Amazon sales rank 300. Is that a lot?

San Francisco 113

San Francisco Lean Technical Review Distribution 113

ConversionXL

FEBRUARY 3, 2022

After turning their attention toward feedback and testing, letting the voice of their customers fuel their content strategy and product development, they took off. Not revisiting your marketing objectives in the growth phase of your product lifecycle is the death knell of many startups.

Product 102

Product Marketing Social Media Channel 102

Up and Running

JANUARY 7, 2020

I’d hear feedback on my pitch presentation that made me want to crawl up and die: “You need to map your product development with your market development.”. Product-market fit is when your customers gain so much value from your solution that they’d be very disappointed if they didn’t have it anymore. in 31 counties).

Product 82

Product Marketing Silicon Valley Term Sheet 82

Up and Running

SEPTEMBER 24, 2019

This article is part of our SaaS Business Startup Guide —a curated list of articles to help you plan, start, and grow your SaaS business! Launch an engagement or retention marketing campaign. If it’s a frustrating experience with a certain part of your service, then that can help guide your product development efforts.

Revenue 73

Revenue Churn Rate Analytics Metrics 73

ConversionXL

FEBRUARY 9, 2016

2010 – Sean Ellis, who currently runs Qualaroo , coins the term “growth hacking” in his article, Find a Growth Hacker for Your Startup. He puts the focus on product, not “growth hacks” Unfortunately, this post only receives 182 shares. Andrew Chen , Uber : “Startups don’t need growth hackers – at first.

Retention 48

Retention Metrics Acquisition Conversion 48

ConversionXL

APRIL 3, 2018

Facts don’t change minds – true for both sales and customers. Tara Robertson – How to 10x Growth by Optimizing Customer Marketing & Retention. Retention is the most important thing – if that’s poor, nothing else matters. Start with retention. Optimize for retention, not just acquisition.

Retention 106

Retention Artificial Inteligence Channel Email 106

maplebutter.com

JANUARY 8, 2013

189 Answers To The Top Startup Questions On Your Mind. 189 Answers To The Top Startup Questions On Your Mind. Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. I love startups. Here’s my high-level approach for startups. No, I have many ideas.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Duct Tape Marketing

APRIL 27, 2022

22:24] Retention and recruitment have become really hot right now for a lot of organizations – what role can community play? [24:13] There's a, an incredible startup cold tonal. And so retention and recruitment have become, you know, really hot right now for a lot of our organizations. I have an example.

Community 68

Community New York Small Business New York City 68

ConversionXL

NOVEMBER 25, 2015

Note: if you’re a startup, these techniques might be overkill. In this way, it’s more indirect and can determine price elasticity as well as an accurate range of effective pricing for a product. Annual plans will also usually better active usage and retention than monthly plans. van Westendorp Price Sensitivity Monitor.

Product 48

Product Retention Revenue Acquisition 48

Duct Tape Marketing

JULY 28, 2015

So, for example if the highest priorities for the quarter are to grow a new revenue stream and to increase client retention then all of your efforts need to be focused on those priorities, even if some pet projects need to be put on hold. If you’re in startup mode, you can try big things. Build community first. Document and delegate.

Marketing 28

Marketing Community Retention Revenue 28

abovethecrowd.com

OCTOBER 1, 2013

The second activity, which I believe should be the obsession of all analytical startups, is customer optimization. Compare Amazon’s one-click experience with an e-commerce site that requires five pages of information input in order to affect a sale. This is the piece that the LTV-zealots always miss: the spending will never stop.

Metrics 93

Metrics Conversion Internet Acquisition 93

Startup Professionals Musings

MARCH 17, 2014

I can think of several related aspects of starting and running a business where follow-up, or lack of it, can make or break your startup. Product development. For a great idea person, the product details keep changing for the better, but nothing ever gets finished. Customer retention. Professional relationships.

Technical Review 270

Technical Review Startup Software Review Retention 270

Startup Lessons Learned

DECEMBER 16, 2008

I wrote about this challenge for iPhone developers, in an essay on retention competition : the battle over what icon the user will click when they go to the home screen. At that point, theres no opportunity for marketing or sales; the battle is already won or lost in the persons mind. Whats worked (and not worked) for you?

Viral 140

Viral San Francisco Lean Continuous Deployment 140

ConversionXL

SEPTEMBER 10, 2021

When buying, evaluate the development languages your acquisition is built on to understand how complex the integration process will be. Product development and maintenance are important, but you’ll also need customer support when you launch your new product, featureset, or conduct a handover.

Software Review 96

Software Review Technical Review Software Acquisition 96

steveblank.com

JULY 8, 2011

Useful blogs and links for startups Click Here ————– 2.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

www.vccafe.com

MARCH 11, 2013

Startup Resources (Updated Mar 2013). Venture Capital Cafe > Startup Resources (Updated Mar 2013). VC & Startup Resources. Seed Startups. VC Cafe covers early stage Israeli and European tech & mobile startups. Hundreds of startups featured since 2005, will yours be next? About VC Cafe.

Software Review 53

Software Review Technical Review Startup 53