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Why Companies and Government Do “Innovation Theater” Instead of Actual Innovation

Steve Blank

HR processes, legal processes, financial processes, acquisition and contracting processes, security processes, product development and management processes, and types of organizational forms etc. In government agencies process versus product has gone further. that result in innovation theater.

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Massacre at IBM

Steve Blank

We shut down production to setup your machine.” The supplier’s CEO directed his business unit general managers to take a SyncDev workshop. Though development was already underway, I kicked-off SyncDev in early November. Two years after release, product market share was up by 30% to 70%. Twelve of 17 competitors were gone.

San Jose 261
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Hands-on Lessons for Advanced Topics in Entrepreneurship

Startup Lessons Learned

We wanted to give you a rundown of what’s in store, along with particular insight into two of the workshops we’re most excited to have lined up for Gold and VIP attendee s—one session with Jez Humble on implementing continuous delivery and one with Alistair Croll on Lean analytics for corporate entrepreneurs.

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How to Get Picked as a Speaker for The Lean Startup Conference

Startup Lessons Learned

Last year, Janice Fraser on Laura Klein ran a workshop on tools that you can use to validate ideas. You can give advice about applying Lean Startup ideas to business areas other than product development. O r maybe you’ve done A/B testing with a food-delivery service and you have advice about how to run real-world A/B tests.

Lean 165
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How Can I Start Content Marketing With Limited Resources?

Brandanew

As you’re aware, we have a fully online content marketing workshop available at Brandanew. This is the top question most workshop attendees have been asking us. You can spend your energy towards client acquisition, collaboration, and product development. Remember, your time is cost too.

Marketing 100
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Training is an Innovation Accelerant

Gregg Fraley, Author of Jack's Notebook

FEI process training is about how to conduct and orchestrate a series of activities that happen before the classic stage-gate/pipeline of new product development. If you have a team that is already trained, take it to the next level with an Improv to Innovate workshop. Stage-gate is in the textbooks.

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Your B2B Demand Generation Funnel: How to Create One and Mistakes to Avoid

ConversionXL

Why are buyer personas ‘built’ through internal workshops, rather than ‘discovered’ through qualitative interview and quantitative survey research?” – James Dornan-Pipe, product marketing consultant [via Building Momentum ]. You’ve completed customer research for your product development and positioning strategy.

Demand 124