Product Product Name Sales 
Software By Rob
OCTOBER 29, 2009
Product naming is hard. Too many factors come into play when looking for a name and it’s almost impossible to decide on the right name once you’ve stared at the same list for a week straight. The Approach A while back Patrick contacted a handful of Academy members and asked for opinions on potential product names.
Steve Blank
MARCH 15, 2017
His company had marched through customer discovery, learning about the customer problem, validated solutions and was now scaling sales and marketing. But he was getting uneasy that as his headcount was growing the productivity of his marketing department seemed to be rapidly declining. Drive that demand into our sales channels.
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Both Sides of the Table
OCTOBER 29, 2014
Most products out there suck so mom gets stuck with angst of wanting to have decorations, activities and chatzkies for other kids to take home. The honest truth is that we took on a little bit too much and so while we launched this beautiful experience we found ourselves without a broad enough set of products (skus) to drive repeat purchases.
37signals.com
DECEMBER 5, 2011
Follow us on Twitter for more information on our products. The unimportance of product names. Don’t waste too much time on picking a perfect name for your product. We usually decide upon a product name by seeing what the product does. Everybody knows what a product name should be.
Up and Running
NOVEMBER 1, 2017
Product descriptions are meant to convince customers to buy things, right? But if a shopper can’t find your product description, it will never work its magic. That’s why you need to make sure that your product descriptions pop up higher in the search rankings. That helps search engines identify the product properly.
Steve Blank
APRIL 9, 2009
The other departments in marketing gave the same answers; the product-marketing department said their job was to write data sheets. To do that we will create end-user demand and drive it into the sales channel, educate the channel and customers about why our products are superior, and help Engineering understand customer needs and desires.
Entrepreneurs-Journey.com by Yaro Starak
JANUARY 24, 2013
You’re a crazy person if you have a product to sell and you don’t look at the World Wide Web as one of your top priority distribution channels. These I believe are mandatory criteria if you plan to make sales online this year, especially as the e-commerce landscape becomes more and more crowded. One Click Purchases.
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