YoungUpstarts

JULY 17, 2013

You want the starting market you have chosen to be narrow enough to allow your product/service to be easily differentiated, but not so narrow that there isn’t enough market for the business to be viable. Can a competitor’s product name be easily substituted for my company’s brand? Get the right team in place.

Georgia 238

Georgia Atlanta Sales Cycle Business Model 238

ConversionXL

JUNE 14, 2021

The best approach is going straight to the source, asking your customers what they want, need, and already love about your products or services. how your product helps solve a problem), but it’s key to go beyond surface insights. For example, two days after they cancelled their subscription to your SaaS product.

Software Review 158

Software Review Audience Differentiation Framework 158

ConversionXL

MARCH 10, 2017

Focus on open-ended questions that’ll give you insight into: who they are, what words and phrases they use, and how they really feel about your brand / product. Gender: using men vs. women in the subject line of a clothing store’s newsletter or highlighting specific product names for each group are some basic examples.

Email 93

Email Campaign Mobile Audience 93

www.rocketwatcher.com

NOVEMBER 8, 2010

Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. Opportunity Pipeline – the dollar value of the opportunity. April Amrita Reply 13.

B2B 42

B2B Metrics Marketing Startup 42