ConversionXL
MARCH 17, 2021
From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. While thousands of B2B organizations struggle, plenty are able to develop long-term success. Sales cycle length increased. So what does it take?
Both Sides of the Table
MAY 7, 2011
Lesson: You dn’t want your customers to feel locked into using your software. It helps with sales cycles because customers know that they can switch away if they so choose. Do you see product managers as a hindrance to software development? They want to ensure they can easily migrate to a new system.
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ReadWriteStart
JUNE 16, 2011
Guttula, Bizosys' CEO, and Karana founded the company with the goal to "simplify software development." The second product is 10Screens, a tool to visualize business requirements critical to software development, which tend to be hampered by poor communication among various stakeholders.
crowdSPRING Blog
DECEMBER 27, 2013
How to Shorten Your Sales Cycle and Avoid Wasting Time – crowdspring.co/18DA191. How to Shorten Your Sales Cycle and Avoid Wasting Time – crowdspring.co/18DA191. Legal Contracts for Software Developers Who Hate Contracts (w/free contract template to use today) – [link].
ConversionXL
NOVEMBER 3, 2016
Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. There are a few things that make optimizing for B2B a different beast: The sales cycle is usually longer.
ConversionXL
NOVEMBER 5, 2020
I know this language sounds formal and stuffy, but high-ticket service sales cycles are long. A dramatic example of this is a software development agency offering UX and UI services. “If I found a service or solution to help you with [challenge], would it be something you’d evaluate?” Most B2B buyers know this.
Software By Rob
OCTOBER 14, 2010
I would include B2B software for small businesses. I wouldn’t include software for large enterprises since you are correct – it can be complicated. I actually don’t talk much about this market as the sales cycles are long and expensive and are very difficult markets for tiny software companies (my core audience).
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