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Common B2B Challenges and How To Solve Them

ConversionXL

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. While thousands of B2B organizations struggle, plenty are able to develop long-term success. Sales cycle length increased. So what does it take?

B2B 150
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Strategy Roundtable For Entrepreneurs: Exciting Companies Lined Up For Microsoft Startup Grant Finals

ReadWriteStart

Guttula, Bizosys' CEO, and Karana founded the company with the goal to "simplify software development." The second product is 10Screens, a tool to visualize business requirements critical to software development, which tend to be hampered by poor communication among various stakeholders.

India 123
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Twitter Link Roundup #206 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

How to Shorten Your Sales Cycle and Avoid Wasting Time – crowdspring.co/18DA191. How to Shorten Your Sales Cycle and Avoid Wasting Time – crowdspring.co/18DA191. Legal Contracts for Software Developers Who Hate Contracts (w/free contract template to use today) – [link].

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3 Ways To Ensure Your Startup Has A Top-Notch Team

YoungUpstarts

WeVue co-founder Taylor Wallace told me he doesn’t have a lot of time for training in the competitive software development industry, so he hires the “naturally curious” to fit with the company’s product-oriented business model. Depending on your startup’s needs, it can be a toss-up on whether to hire for attitude or skill.

Startup 100
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A Quick Primer on B2B Conversion Optimization

ConversionXL

Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. There are a few things that make optimizing for B2B a different beast: The sales cycle is usually longer.

B2B 48
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How to Craft (Or Pivot) Your Agency Value Proposition

ConversionXL

I know this language sounds formal and stuffy, but high-ticket service sales cycles are long. A dramatic example of this is a software development agency offering UX and UI services. “If I found a service or solution to help you with [challenge], would it be something you’d evaluate?” Most B2B buyers know this.

PR 120
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Why You Should Start Marketing the Day You Start Coding

Software By Rob

I would include B2B software for small businesses. I wouldn’t include software for large enterprises since you are correct – it can be complicated. I actually don’t talk much about this market as the sales cycles are long and expensive and are very difficult markets for tiny software companies (my core audience).