Startup Professionals Musings

OCTOBER 30, 2010

A blog is basically a journal (“web log”) that is published on the web. Search engine marketing (SEM). Techniques include search engine optimization (SEO) and paid result placement. No SEM plan means you are missing a huge marketing opportunity. You are now reading one of 50 million out there already.

Internet 224

Internet SEM Wiki Entrepreneur 224

YoungUpstarts

MAY 11, 2016

But what happens when you grow your business, start running ad campaigns, have more competition and need to stand out on mobile and the web? This is why companies like Nitro Circus now use the url nitrocircus.live to take web browsers straight to their tour dates page. What is the Search Engine Marketing (SEM) value of new domains?

SEM 100

SEM Los Angeles Software Review Naming 100

The Startup Magazine

JUNE 8, 2022

Suppose you have a knack for digital marketing services such as SEO, SEM, SMO, content marketing, or web development. Having an in-house team can burden the budget, so they opt for digital outsourcing experts who mostly manage their company remotely.

Entrepreneur 130

Entrepreneur SEM United States Web Development 130

searchengineland.com

MAY 30, 2012

All Things SEO. Enterprise SEM. Enterprise SEO. Overview: What Is SEO? Video: What is SEO? SELs Guide To SEO. Periodic Table Of SEO. SEO Columns. How To: SEO. Google SEO. SEO Library. Our SEO Events. Overview: What Is SEM? SEM Columns. Our SEM Events.

SEO 54

SEO SEM Social Media Search 54

Occam's Razor

DECEMBER 6, 2010

To share with you three custom reports that I find to be super valuable when I am doing web data analysis. If your daily practice of web analysis does not hugely rely on custom reports (and advanced segments ) then I am afraid you might be a lot more in the Reporting Squirrel mold and a lot less in the Analysis Ninja mold.

Analytics 126

Analytics Web Customer SEM 126

crowdSPRING Blog

DECEMBER 14, 2016

Image Source: SEO Linkbuilding. If you’re moving slowly or have yet to implement search engine optimization (SEO) strategies as part of your overall marketing efforts, you’re falling behind your competitors. For example, SEO typically takes months to implement properly. Set Specific Goals.

SEO 48

SEO Search Engineer Small Business 48

abovethecrowd.com

JULY 17, 2013

Many will argue that there is a safe middle ground where you can “have your cake and eat it too” — the HTML5 based “mobile web.” A recent Compuware survey found that 85% of users favor apps over the mobile web. On the browser, SEO and SEM are paramount, but the equivalent tools on mobile are either non-existent or at best immature.

Mobile 96

Mobile SEM SEO Technical Review 96

YoungUpstarts

DECEMBER 15, 2014

When starting Blog For Web , a site that tries to help bloggers, we tried dozens of software tools before we figured out what would be best. Besides that, you may want to consider SEMRush in the event that you want to run some SEO or SEM campaigns since it helps you to manage everything properly.

Software Review 214

Software Review Software SEM Startup 214

emediavitals.com

JUNE 13, 2011

Trending iPad Smartphones Social Media SEO / SEM Paid Content Content Aggregation / Curation Hyperlocal Tags Advertising Audience Development Design Editorial Technology Products & Resources Publisher's Playbooks Industry events Site index. startupcto

Web Development 40

Web Development Developer Web SEM 40

Both Sides of the Table

APRIL 4, 2011

How many adds came through organic SEO? How many through SEM? If you have multiple versions of your product, how many are web vs. mobile? For example, if you have developers, content people or SEO folks working on SEO programs you’ll need to allocate their time / costs to this effort. SEO is seldom “free.”.

Metrics 346

Metrics Startup Acquisition SEM 346

Both Sides of the Table

JULY 14, 2010

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. You have a marketing department with three people. They’re tasked with doing … marketing. Let me give you an example.

SEM 323

SEM Development Team Review Channel Social Media 323

The Startup Magazine

SEPTEMBER 20, 2023

(Image Source: Orbit Media ) Long-form content can be used to build authority, credibility and thought leadership on a topic which is excellent for search engine optimisation (SEO). Great for SEO. Meanwhile, short-form content ranks number one for lead generation and engagement. Thought leaders are also likely to have: Strong opinions.

Leadership 123

Leadership Artificial Inteligence Social Media SEO 123

ConversionXL

DECEMBER 13, 2022

Here’s the executive summary of the process we use at CXL: Heuristic analysis ; Technical analysis; Web analytics analysis ; Mouse-tracking analysis ; Qualitative surveys ; User testing and copy testing. Web analytics analysis is next. Maybe you’re at a startup whose acquisition engine is fueled by SEO. Probably not.

Analytics 127

Analytics Technical Review Software Review Framework 127

The Next Web

OCTOBER 26, 2013

Over the last three years we saw an explosion in non-technical work, everything from data entry to customer service to marketing, SEO, SEM, legal, financial… We’ve reached the point now where if a job can be done in front of a computer, somebody’s doing it on oDesk.”. But in general, our clients prefer independent contractors.”.

Russia 151

Russia Ukraine Latvia Lithuania 151

ConversionXL

JUNE 30, 2019

Companies do it for a wide variety of reasons—SEO, branding, go-to-market strategy, pricing, etc.—and Often, the layout is something their web designer came up without doing a thorough analysis or testing. (In For SEO, I look at my competitors’ keywords and their page rank/authority. is probably random.

SEO 126

SEO Conversion Analytics Design 126

ConversionXL

MAY 11, 2017

Companies do it for a wide variety of reasons – SEO, branding, GTM strategy , etc. Karl Gilis , web usability consultant and international speaker, is a big fan of comparative user testing: Karl Gilis: “For me, it’s incredibly interesting to see what the users like and dislike about the sites of my client’s competitors.

SEO 131

SEO Analytics Conversion Search 131

YoungUpstarts

APRIL 26, 2016

There have been countless debates about the demise of the mobile Web at the hands of mobile apps. One pundit sees apps dominating users’ attention ; another predicts apps will kill off the entire Web. Amazon has more app revenue than mobile Web revenue. Apps are for loyal users and mobile Web is for reach.

Mobile 100

Mobile Web SEM Affiliate 100

Startup Lessons Learned

SEPTEMBER 22, 2008

In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. Similarly, it probably makes sense for everyone to take advantage of SEO (hey, its nearly-free traffic). The Lean Startup Intensive is tomorrow at Web 2.0.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

YoungUpstarts

AUGUST 18, 2020

Marketers can take advantage of various digital channels, including but not limited to search engines, email, social media, and web applications. Developing a Strong Digital Footprint to Succeed On the Web. Attention needs to be paid to the fact that digital marketing can be realized online and offline as well. Email marketing.

Entrepreneur 286

Entrepreneur Marketing Social Media SEM 286

www.reincubate.com

FEBRUARY 1, 2010

Email us or call +44 (0) 844 3579899 home about services blog labs Chief Technology Officer job description (for web, start-up or corporate) « Upgraded your iPhone to OS 3 but files are missing? Apache with Django and mod_wsgi » Posted by Aidan, 6 th July 2009. Firstly, theres no one-size-fits-all description.

Fractional CTO 40

Fractional CTO CTO Technical Review CTO Hire 40

Occam's Razor

JANUARY 7, 2007

So to make up for that this post covers some of the “technical” best practices around tracking with your web analytics tools, especially if you are using JavaScript tags. Often the job of implementation is left to the friendly neighborhood IT person and your web analytics vendor. 2: Tags go last (customers come first :).

Technical Review 93

Technical Review Analytics Web Software Review 93

Transformify

AUGUST 18, 2021

If you’re wondering whether you have what it takes to take on freelancing, here are some of the popular types of freelance work you can start with: Web Development and Designing. Search Engine Optimization or SEO, SEM. Web Research. Teaching and Tutoring. Freelance Writing and Copywriting. Creative Design.

Technical Review 89

Technical Review Software Review Search Portfolio 89

Startup Professionals Musings

APRIL 16, 2011

The solution is keeping your site alive and vital, and following basic search engine optimization (SEO) suggestions. Web sites that haven’t been updated in the last couple of years can’t possibly be alive. Contact related web sites that are well known, to request reciprocal links. Web page title tags.

Search 233

Search SEM SEO Engineer 233

Startup Professionals Musings

OCTOBER 3, 2010

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). This is NOT the same as Search Engine Optimization (SEO). SEM is sometimes called “buying your way into search results.” Popular keywords have higher costs.

Search 225

Search Engineer SEM Widget 225

YoungUpstarts

MAY 4, 2020

Take extra care for your website’s layout and web design to make it attractive. So, first carry out enough research regarding different tools of digital marketing such as SEO & SEM, E-mail marketing, PPC, Organic and paid social media marketing , content creation, etc. Proper digital marketing.

SEM 147

SEM PPC Social Media SEO 147

Both Sides of the Table

JUNE 27, 2011

Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). Where Stealth is Good – There’s a lot of discussions on the web about whether startups should be stealthy before they launch or not.

Early Stage 380

Early Stage Stealth Marketing Startup 380

Both Sides of the Table

JANUARY 19, 2015

If you’re just a content company your advantages are too small to win on the web. But you don’t need to spend money on SEM. And given that Facebook and Twitter currently pay you zero for content marketing and Google SEM charges you for customer acquisition – what exactly are you b g about?

SEM 150

SEM Los Angeles Silicon Valley Acquisition 150

Duct Tape Marketing

NOVEMBER 15, 2023

Connect with John Jantsch on LinkedIn This episode of the Duct Tape Marketing Podcast is brought to you by the DeskTeam360 Desk team 360 is the #1, flat-rate, digital marketing integration team, that helps small businesses and marketing agencies with graphic, web design, and on-page marketing services. This is John Jantsch. Ryan: Sure.

Channel 80

Channel Acquisition Framework B2B 80

Steve Blank

APRIL 30, 2009

New Century, New Channels For many of you reading this, boxes sitting on a retail shelf may seem hopelessly outdated, but the same marketing lessons hold for “award winning&# web sites or social media. Hopefully you and your co-founders are experts in one or two parts (agile development, SEO/SEM, etc.)

Sales 120

Sales Silicon Valley RSS Las Vegas 120

Startup Lessons Learned

NOVEMBER 7, 2008

Dont worry about selecting particularly good keywords, if youre new to SEM. SEM only gets at one segment of users, and for a brand new product, you presumably need some skill at marketing in general and adsense in particular to get any useful info. The Lean Startup Intensive is tomorrow at Web 2.0. Just put in your credit card.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

This is going to be BIG.

FEBRUARY 26, 2010

ROBLOX ( www.roblox.com ) is a web/game startup in Silicon Valley that you have probably never heard of--unless you were an eight year old boy, in which case you're probably not qualified for this position. Now, all of that construction and destruction has moved online. Check out the highly entertaining front page video.)

San Francisco 92

San Francisco CTO Hire Developer EC2 92

www.forentrepreneurs.com

FEBRUARY 2, 2010

Business model viability, in the majority of startups, will come down to balancing two variables: Cost to Acquire Customers (CAC) The ability to monetize those customers, or LTV (which stands for Lifetime Value of a Customer) Successful web businesses have long understood these metrics as they have such an easy way to measure them.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Startup Professionals Musings

JUNE 18, 2012

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Try Web-Ex, free teleconferencing, and Skype instead of international travel for client meetings. Skip the IT consultants and build an entry website yourself to save $50K. Sales and marketing costs.

Cost 255

Cost Burn Rate SEM Startup 255

Cracking the Code

FEBRUARY 12, 2007

Getting the most of your online marketing: the In & Out of SEM/SEO. on a scale of 1-4). on a scale of 1-4). The videos can be watched at Bessemer Online Marketing Portal (the other materials are not public).

Software Review 48

Software Review SEM Marketing Las Vegas 48

mashable.com

MAY 28, 2010

to get the scoop on finding a name that will work on the web. A name can be a prison,” says Michael Martine, the blogging and SEO expert behind Remarkablogger. He says that intentional Web 2.0 Plus, since spammers rely heavily on popular keywords, names generated solely with SEO in mind can seem spammy. How Do I Start?

Naming 94

Naming Technical Review Social Media Startup 94

Duct Tape Marketing

JUNE 7, 2013

This also explains why content and social are foundational aspects of SEO today. SEO Tools for Small Business. SEO Tools for Small Business. List of the best SEO tools for small business marketing. WordPress SEO Plugin. MOZ: Try out PRO: The Web''s Most Popular SEO and Social Monitoring Software - Moz.

Search 73

Search SEM XML SEO 73

Startup Lessons Learned

SEPTEMBER 12, 2008

vs. sustainable: Compare this to the renewable strategies, like viral marketing, SEO, widgets, and ads, which can scale into 10s of millions of users but are primarily centered around tough, non-user centric work. The Lean Startup Intensive is tomorrow at Web 2.0. Tell your Startup Visa story Speaking 2010: Webstock, GDC, Web 2.0,

Audience 119

Audience San Francisco Continuous Deployment Lean 119