abovethecrowd.com

NOVEMBER 13, 2012

Wow” moments lead to word-of-mouth viral growth and high net promoter scores. Another repeated mistake is attacking verticals where a satisfactory supplier “match” end’s the customer’s need to re-enter the market in search of an alternative. When this experience delta is great enough, it creates “wow” moments for new users.

Aggregator 101

Aggregator Marketing Software Review North America 101

ConversionXL

NOVEMBER 28, 2022

TikTok even has its own viral hashtag: #TikTokMadeMeBuyIt , which is a one-stop shop for the weird and wonderful products brands sell on the platform. By taking advantage of TikTok’s vertical split-screen, the ad cleverly demonstrates the before and after effects of the product to show its USP. TikTok users embrace ecommerce.

Customer 102

Customer Viral Audience Campaign 102

ConversionXL

OCTOBER 14, 2021

This partnership would leverage both audiences and the rapidly growing awareness of the vertical. Given that consideration and actual sales data are highly correlated in this vertical, it follows that if BMW can influence brand consideration, they can forecast a lift in future sales and possibly market share: Image Source.

Metrics 157

Metrics Marketing Campaign Audience 157

mashable.com

OCTOBER 27, 2010

Here, developers and dev shops are organized by vertical so you can find a shop that has expertise in the kind of app you want to build. Fees for these devs and shops run from under $5,000 to more than $20,000. Another good resource is Appolicious’ directory. What will you find here?

Small Business 104

Small Business Technical Review Social Media Software Review 104

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

Do you feel like the more users you have it helps accelerate, is there some kind of, maybe not necessarily viral, but that people just tell their friends at all. One of the things we find, because we certainly threw out what can we do to make this more viral or to work more in a social way so that we can try to get more people on the system?

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

ConversionXL

OCTOBER 4, 2022

Every improvement that you make to retention also improves all of these other things — virality, LTV, payback period. The best way to keep engaging with your customers (without acting overly salesy) is to create educational content relevant to your product vertical. Brian Balfour , Reforge.

eCommerce 129

eCommerce Marketing Social Media Retention 129

Cracking the Code

MARCH 24, 2015

Twilio does a phenomenal job; also look how devs are using your services 3) Be responsive 4) Find a community hero 5) Be a cheerleader 6) Listen actively: the opposite of marketing or broadcasting PANEL: New vertical APIs Adam Ludwin, CEO, Chain Daniel Yanisse, Founder & CEO, Checkr Andrei Pop, Founder & CEO, HumanAPI - rise of vertical APIs (..)

API 48

API Fractional CTO CTO Hire San Francisco 48

mashable.com

OCTOBER 11, 2011

Then research which journalists at that publication cover the vertical in which your startup or its news would fall. viral video. Determine which demographic — and therefore, which publication — would be interested in your startup. Social Media. social media marketing. social networking. spark-of-genius. television.

PR 103

PR Startup Social Media Technical Review 103

YoungUpstarts

OCTOBER 26, 2011

Its free-to-use Request Engine helps connects businesses and corporations to the people, services or equipment needed to finish the job, whether it is to produce a traditional corporate video, viral webisode, commercial, or cover a live event. They have helped me connect with and hire great videographers for the last three years.

Search 154

Search Media Greece Product 154

Cracking the Code

DECEMBER 2, 2006

The time they spend with customers is usually limited to transactional core products sales, generating lower margins – The resource allocation is not always matching the opportunity (geography, customer segment, vertical.) – The rules of engagement for technical resources (solution or product specialists) are not clear.

Software Review 48

Software Review Technical Review Europe Software 48

mobile.smashingmagazine.com

JANUARY 16, 2013

If a bank’s annual retreat video goes viral — the one where its CEO reveals a lack of karaoke talent — then the video is popular even if the CEO is not. The system would choose the appropriate group for each situation (mobile device held vertically, wide screen TV, spoken aloud, user preference, whatever comes next).

Mobile 101

Mobile HTML Flash Software Review 101

Both Sides of the Table

JANUARY 18, 2011

The applications for uploading and sharing the photos are obviously more viral and visually compelling. And I’m a big believer in vertical use cases (in additional to more generalized platforms for sharing content). .&#. And they still do. And the devices for capturing images are getting easier & more powerful.

Term Sheet 303

Term Sheet Mobile Cofounder Early Stage 303

Cracking the Code

NOVEMBER 13, 2008

Rethink vertical segmentation: Healthcare? Popular Media: the key to viral marketing. Is Government a good idea? Software 2.0: How the use of internet is transform. ► 03/25 - 04/01. (1). Global warming: a plague for humanity? ► 03/18 - 03/25. (1). ► 02/11 - 02/18. (2). Get your own helicopter for $50! ► 2006. (7).

Software Review 48

Software Review Technical Review Valuation Portfolio 48

YoungUpstarts

NOVEMBER 22, 2012

We had a chance to chat with Nicolas Franchet, Facebook ‘s Head of Retail & e-Commerce on its Global Vertical Marketing team, as well as Maz Sharafi, Head of Local Advertising Sales and Partnerships, on how small business owners, especially retailers, build an effective online strategy for Facebook.

Advertising 150

Advertising Japan Mobile Social Network 150

Up and Running

JULY 26, 2016

There are a number of other variables here like virality (the chances of a user referring another user), but I don’t want to overcomplicate things. Still, it’s become one of our most profitable acquisition channels, and more importantly an excellent way to test new customer verticals and target markets. this drops by $0.30-$0.50

Revenue 60

Revenue Acquisition Channel Campaign 60

David Teten

DECEMBER 3, 2019

The self-assessment methodology, pioneered by Village Capital, is called VIRAL, for “Venture Investment Readiness and Awareness Levels.” . the Untouched Vertical. From a startup’s point of view, Abaca helps a company identify in a standardized way their level of development. 9) Accelerate portfolio company value.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Rob Go

JULY 11, 2013

Here are a couple examples from our portfolio: Vertical Communities: One of the exciting attributes of GrabCAD in the early days was its rapidly growing, engaged community of mechanical engineers. As a vertical community, the business of GrabCAD was never going to look like that of a social network or social media company.

Distribution 66

Distribution Vertical Viral B2B 66

Version One Ventures

NOVEMBER 22, 2016

We’ve written about the rise of the vertical reputation graph and how the enterprise is still a nascent area for collaboration. From these posts, it should be clear that we get excited about social and collaborative platforms where there are strong network effects , virality and daily utility. Why we’re excited about Abstract.

Design 60

Design Cofounder IP Vertical 60

Version One Ventures

MAY 27, 2015

Four reasons: It’s designed for an underserved vertical. It’s ripe for strong viral effects. Along these lines, we’re excited to announce our investment in Shift Messenger , a messaging app designed for hourly workers – it particularly gives these workers an easy way to communicate and ask co-workers for help covering a shift.

Design 60

Design SMS Vertical Viral 60

VC Cafe

JULY 25, 2017

This post is just my own learning process about this subject and doesn’t cover the rapidly growing bot ecosystem or the vertical messaging apps (startups like Crew ). If you think about it, Messaging apps are the most viral. Today you message your friends and family mainly.

Social Network 74

Social Network Russia Mobile Japan 74

andrewchenblog.com

JANUARY 28, 2010

For freemium businesses, particularly ones that are social apps, there’s often a word of mouth or viral component, which we’ll cover in a second. Funnel Once you get your users registered onto the site, then there’s the question of how convert to paying customers, and whether there are any viral effects.

CPA 51

CPA Retention Viral Acquisition 51

Hippoland

OCTOBER 16, 2016

Do you have virality built into the product? Obviously within this category there are a LOT of verticals that are looked at very different — everything from e-commerce to B2B SaaS to marketplaces. If your startup is in this category, you’ll need to craft a story around: Hypergrowth How this hyper growth is happening organically?

Startup 48

Startup Vertical Early Stage Bootstrapping 48

Hippoland

AUGUST 8, 2018

As always, there are exceptions: if you build a viral consumer product (such as an Instagram) where people are just coming to your site / app in droves at no cost to you, then you’ve got a great business. In other words, if you can get 1000 people to come to your website consistently for under $5, then this business model works for you.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

AUGUST 8, 2018

As always, there are exceptions: if you build a viral consumer product (such as an Instagram) where people are just coming to your site / app in droves at no cost to you, then you’ve got a great business. In other words, if you can get 1000 people to come to your website consistently for under $5, then this business model works for you.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

MARCH 19, 2017

He’s building a company in a vertical that is pretty crowded. In most cases, where you don’t have network effects in your product or viral loops or whatnot — and most companies don’t — you’ll need to tell a story about a thesis that you have. And why are *you* doing this lead generation business? My mom was a single mom.

Differentiation 48

Differentiation Lead Generation Algorithm Search 48

marketingland.com

JULY 11, 2012

Blocks 5-8 have been designed to read easily in a horizontal or vertical format, so the reading order transitions as naturally as the layout. It’s Not WHAT You Need to Go Viral – It’s WHO. Blocks 2 and 3 scale to become smaller images. Blocks 4 and 9 resize and allow the text they contain to reflow. See more at Search Engine Land.

Email 49

Email Mobile SEO Search 49

Seeing Both Sides

FEBRUARY 9, 2015

Word of mouth, referrals, virality – these are all amazingly powerful customer acquisition techniques that hold the promise of scale, but they require you to have a great product, not just a great marketing plan, and a product that is elegantly design for virality. Churn rates are another metric that can get harder with scale.

Metrics 20

Metrics Churn Rate Acquisition SEM 20

Duct Tape Marketing

JANUARY 14, 2020

And part of my process, and I have a couple of kind of viral time-lapse videos out there that kind of show what this looks like, where I’m moving paper around and using post it notes and stuff. We’re looking for, I mean half of the articles that go viral are, 10 speakers that you have to have at your next event.

Curation 53

Curation Video Viral Government 53

mashable.com

JULY 18, 2012

I would like to know, what are the areas/vertical they are looking for acquisition? viral video. viral videos. Google wanted the video compression software and copyrights. Result: sale was made. July 18, 2012 12:38:13. Flag this comment. Nice post chris. July 18, 2012 13:49:26. Flag this comment. Ricardo Marques. Social Media.

San Francisco 104

San Francisco Acquisition Social Media Mobile 104

crowdSPRING Blog

MAY 5, 2010

20 incredible examples of smooth horizontal and vertical sliding navigation websites – [link]. Why People Hate Your Viral Marketing – [link]. Create a Realistic Panoramic Matte Painting in Photoshop – [link]. 20 Fabulous Photoshop Web Interface Tutorials – [link]. 12 Unique and Creative Shoes – [link].

Social Media 88

Social Media Small Business Design Media 88

mashable.com

OCTOBER 5, 2012

Our startup creates custom vertical search and decision making engines for people or businesses with structured data. viral video. viral videos. The insights and tips in this article would have been very helpful when we were trying to select a name the startup that I work for, WebKite (webkite.com). Social Good. Social Media.

Naming 84

Naming Startup Social Media RSS 84

Reid Hoffman

SEPTEMBER 8, 2020

For example, if you’re an early-stage SaaS provider that is shifting from a horizontal solution to a vertical focus, your mission, culture, and competencies can stay the same and the pivot transition will probably go smoothly. Not all pivots are created equal. Some pivots are just easier to pull off. Everyone said, “Oh, that’s crazy.

Startup 36

Startup Silicon Valley Business Model Mobile 36

crowdSPRING Blog

MAY 15, 2015

Why there won’t be an Uber in every vertical – buff.ly/1KNtdUj. Read The Fine Print Before You Use Microsoft’s Viral Age-Guessing Tool crowdspring.co/1FSoMIx. Airbnb Grows to a Million Rooms, and Hotel Rivals Are Quiet, for Now nytimes.com/2015/05/12/bus…. Are You Tolerating Mediocrity? 10 Ways to Tell crowdspring.co/1bV2FWd.

Small Business 48

Small Business Design Social Media Startup 48

VC Cafe

JUNE 30, 2022

I love landscapes as they help organise the categories needed to define the vertical. billion crypto fund, went particularly viral as Marc struggled to articulate the use case for Web3. A trend report published by Newzoo on June 28 2022 , features the startup landscape of metaverse, NFTs, pay-to-earn, and blockchain gaming.

Cloud 200

Cloud Venture Capital Cofounder Non-Compete 200

VC Cafe

DECEMBER 19, 2024

Vertical-specific agents (e.g., We’ll start seeing AI generated content go viral and create huge following. It’s no secret that short form vertical video is the fastest growing form of content on the web, but until now it’s also been more cumbersome to produce quality content. real estate, finance, healthcare).

Media 88

Media Generative AI ChatGPT Vertical 88

blog.expensify.com

APRIL 24, 2012

It’s like arguing against vertical software. The way I see it, you have two options: (1) keep digging, this goes viral, and your company is a joke; (2) apologize and/or shut up, and your company keeps bumbling along as it has been. March 26, 2011 at 9:02 am. The reasoning behind this post is questionable. sean is my user name.

Java 107

Java PHP Software Review Coder 107

VC Cafe

JANUARY 8, 2025

They suggest focusing on specific verticals and leveraging customer signals to bootstrap an index. ? Vertical farming, lab-grown meat, and zero-waste packaging solutions are examples of this growing trend. Circular Economy: Startups developing genuinely eco-friendly alternatives are attracting attention.

Startup 167

Startup Software Review Technical Review Metadata 167