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53 Top Conversion Optimization Tools Reviewed by Experts

ConversionXL

Vlad Malik from www.goodui.org gave a review of A/B Tasty: Vlad Malik : “The things I like about ABTasty I like a lot. You can add a custom goal right in the code, and it automatically shows up on the report – you don’t need to create the goal first. Free often wins versus buying a competing product.

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How to Start a Business in a Month – #30DayChallenge

Up and Running

To my mind, it’s fear of the unknown that holds most of us back and not the thought of whether we’re competent enough or intelligent enough or whatever else we feel is needed to run a business. For example, Palo Alto Software focuses primarily on helping small businesses realize their dreams of starting a business.

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The 50 Best Marketing Strategies For Small Business

Mike Michalowicz

Also offer discount coupon codes to twitter members. Point your readers to each blog site that reviews your product. Donate several of your products or services to a non-profit organization that is sponsoring a live auction and the proceeds will be donated to the charity. Marketing gurus often refer to it as “differentiation.”

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Why Free Plans Don't Work

Software By Rob

About the Author Ruben Gamez is the founder of Bidsketch , web based proposal software for designers. When he’s not developing software, he’s furiously working towards becoming a better Micropreneur. I cover topics that affect software and web startups of all sizes, but mostly relating to startups you can fund yourself.

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Rich Media and Email: Maximize Impact (and Deliverability)

ConversionXL

Gmail is notorious for clipping email messages if the underlying code has a file size greater than 102 KB. Since CSS3 animations involve additional lines of code, ensure that your HTML template does not exceed the limit. This makes GIF usage for B2B emails tricky; a larger segment of your audience likely uses Outlook.

Email 118
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Which Are More Legible: Serif or Sans Serif Typefaces?

alexpoole.info

In 2003 as part of my master’s degree I reviewed over 50 empirical studies in typography and found a definitive answer. Part 2 reviews the evidence for and against the legibility of serif and sans serif typefaces. However, Tinker commented that perceived legibility was due to a great extent to familiarity with the typeface.

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Ecommerce Content Marketing: Attract, Engage, Close, and Delight Buyers

ConversionXL

The overwhelming majority of ecommerce site visitors are non-purchasers. Product pages will never rank organically for content-related searches,” explains Aaron Orendorff , a B2B content strategist: When someone goes looking for guidance on terms associated with your product—“how to [blank],” “best [blanks],” “who uses [blank],” etc.—it’s

eCommerce 131