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Lessons Learned by Eric Ries Sunday, September 7, 2008 CustomerDevelopment Engineering Yesterday, I had the opportunity to guest lecture again in Steve Blank s entrepreneurship class at the Berkeley-Columbia executive MBA program. Its a nice complement on the product engineering side to his customerdevelopment methodology.
Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customerdevelopment? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way.
I believe it is the best introduction to CustomerDevelopment you can buy. As all of you know, Steve Blank is the progenitor of CustomerDevelopment and author of The Four Steps to the Epiphany. This new volume also tackles examples from the Internet and wireless startups of today, both B2B and B2C.
Lessons Learned by Eric Ries Monday, March 16, 2009 Combining agile development with customerdevelopment Today I read an excellent blog post that I just had to share. In most agile development systems, there is a notion of the "product backlog" a prioritized list of what software is most valuable to be developed next.
Lessons Learned by Eric Ries Sunday, February 22, 2009 Please teach kids programming, Mr. President Of course, what I really mean is: let them teach themselves. See Paul Grahams Why Nerds are Unpopular to learn more) Take a look at this article on a programming Q&A site: How old are you, and how old were you when you started coding?
63 scientists and engineers in 21 teams made 2,000 customer calls in 8 weeks , turning laboratory ideas into formidable startups. In July I got a call from Errol Arkilic , a program manager at the National Science Foundation (NSF), the $6.8-billion And since the rest of the slides were about CustomerDevelopment, I taught those.
For those of you who have been following the discussion, a Lean Startup is Eric Ries ’s description of the intersection of CustomerDevelopment , Agile Development and if available, open platforms and open source. The CustomerDevelopment process (and the Lean Startup) is one way to do that.
Their idea is that consumers will want a subscription service for short form entertainment (10-minute programs) for mobile rather than full length movies. When VC’s realized how eager the public markets were for anything related to the internet, they pushed startups with little revenue and no profits into IPOs as fast as they could.
Potential customers such as gamers who like to play specific types of games? Or people inside companies with a specific title, like product or program managers, CIOs, etc? Is could be print (newspapers/magazine), Internet (website, podcasts, etc.), Filed under: CustomerDevelopment , Marketing. Step 3: Media.
Last night I had the great privilege to interview Bill Gross , one of the Internet’s true pioneers. He took out an ad in the Yellow Pages (it was the early 80′s, pre Internet), which cost him $1,000 / month for a half-page ad. If it worked in the Yellow Pages, why not on the Internet? Cars Direct / Internet Brands.
I am heavily indebted to earlier theorists, and highly recommend the books Lean Thinking and Lean Software Development. I also owe a great debt to Kent Beck, whose Extreme Programming Explained: Embrace Change was my first introduction to this kind of thinking. (So Labels: customerdevelopment , lean startup 8comments: Amy said.
When your customers expect a turd sandwich and you deliver a turkey club with chipotle mayonnaise, you earn major bonus points, like users twittering about your service , people switching to your service because of tech support, or customers not only following your Tweets but instructing their followers to do the same.
He is the co-author of several books including The Black Art of Java Game Programming (Waite Group Press, 1996). Although Catalyst folded with the dot-com crash, Ries continued his entrepreneurial career as a Senior Software Engineer at There.com, leading efforts in agile software development and user-generated content.
A large number of these customers had mailed back their registration cards (this was pre-Internet) with their names, phone numbers, job titles, etc. So I asked the fatal question, “Has anyone ever looked at the customer registration cards? These were the people who had the face-to-face interaction with our customers.
If you cant find any , maybe that means you havent figured out who your customer is yet. And if you dont know who your customer is, perhaps some customerdevelopment is in order? Labels: customerdevelopment , search engine marketing 13comments: Jim Lindstrom said. What is customerdevelopment?
Each has its own iterative process: customerdevelopment and agile development respectively. In a customer problem pivot, we try to solve a different problem for the same customer segment. When doing intense customerdevelopment, the problem team can attain a high level of empathy with potential customers.
The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Kent Beck keynote, "To Agility, and Beyond" Six streaming locations Interviews ► March (7) New conference website, speakers, agenda Two new scholarship programs for lean startups Speed up or slow down? Amazon PostRank
The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Kent Beck keynote, "To Agility, and Beyond" Six streaming locations Interviews ► March (7) New conference website, speakers, agenda Two new scholarship programs for lean startups Speed up or slow down? Amazon PostRank
I had the opportunity to pioneer this approach to funnel analysis at IMVU, where it became a core part of our customerdevelopment process. To promote this metrics discipline, we would present the full funnel to our board (and advisers) at the end of every development cycle. Check your assumptions, what went wrong?
Stitcher - San Francisco-based service that lets users customize talk radio programming on their mobile devices. You go onto the Internet and can control what people hear on terrestrial radio. It offers Internet radio targeted advertising and is growing really well. Rumored: Digital Sky Technologies.
Eventually, I hope to get them on a full agile diet, with TDD, scrums, sprints, pair programming, and more. But first I think we need to save the product manager from that special form of torture only a waterfall product development team can create. No departments The Five Whys for Startups (for Harvard Business R. Amazon PostRank
Kent is a significant figure in the field of software development. To his credit are Extreme Programming , jUnit, patterns, TDD , the list goes on. Kent is a significant figure in the field of software development. To his credit are Extreme Programming , jUnit, patterns, TDD , the list goes on. for Harvard Business Revie.
We had a great on-boarding process, complete with a mentoring program and a syllabus of key ideas to be covered. We didnt start with a great program like that, nor did we spend a lot of time all at once investing in it. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
Instead, buyers are checking out product and service information in their own way, often through the Internet, their social network, or just plain word-of-mouth or customer reviews. A number of studies are showing that people no longer pay much attention to traditional marketing as they progress through the ‘buyer’s decision journey.
But it goes beyond that, including techniques for improving the economics of product development. Reinertsen weaves together ideas from lean manufacturing, maneuver warfare, queuing theory, and even the architecture of computer operating systems and the Internet. That is what we started with on the Internet 30 years ago.
Customerdevelopment. For those interested in getting started with agile or customerdevelopment, I thought Id include a few links. My path to lean startups began with Kent Beck and extreme programming. tags: lean startup ) Labels: customerdevelopment , events , lean startup , slides 8comments: Nivi said.
If done right, a programming interview serves two purposes simultaneously. For software engineers, I think this absolutely has to be a programming problem solved on a whiteboard. My technique is to structure a technical interview around an in-depth programming and problem-solving exercise. Have you tried it?
The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Kent Beck keynote, "To Agility, and Beyond" Six streaming locations Interviews ► March (7) New conference website, speakers, agenda Two new scholarship programs for lean startups Speed up or slow down? Amazon PostRank
The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Kent Beck keynote, "To Agility, and Beyond" Six streaming locations Interviews ► March (7) New conference website, speakers, agenda Two new scholarship programs for lean startups Speed up or slow down? Amazon PostRank
I have personally taught many “non-technical&# people to program – graphic designers, QA folks, even artists and animators. Instead of focusing on programs designed to specifically benefit any one group, I think our focus should be on making our companies as meritocratic as possible.
Those rates gave us a map that told us a lot about our customers; insights that proved stable even when the company grew orders of magnitude bigger. Only much later did I realize that this was an application of customerdevelopment to online marketing. Its now a technique I recommend for any web-based startup.
The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Kent Beck keynote, "To Agility, and Beyond" Six streaming locations Interviews ► March (7) New conference website, speakers, agenda Two new scholarship programs for lean startups Speed up or slow down? Amazon PostRank
Giving rise to three verbs: Implement (programming!) The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Waves of technology platforms The lean startup CustomerDevelopment Engineering Greasemonkey compiler Great open source scalability tools from Danga Ideas.
For those whove heard it, it contains a length discourse on the subject of agile software development and extreme programming, including its weaknesses when applied to startups. I assumed he was there to refute my critique of extreme programming, but nothing could be further from the truth. Was that really the Kent Beck?
The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Kent Beck keynote, "To Agility, and Beyond" Six streaming locations Interviews ► March (7) New conference website, speakers, agenda Two new scholarship programs for lean startups Speed up or slow down? Amazon PostRank
Labels: agile , continuous deployment , lean startup , product development , Test-driven development 4comments: Nivi said. On an absolute scale, pair programming is probably the most continuous of all feedback loops. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
And, as one entrepreneur put it to me, "we understood that a big part of our responsibility in the program was to make sure the mentors have a good experience, by taking their advice to heart and giving them a feeling of being part of our evolution as a company." And do your customerdevelopment. for Harvard Business Revie.
Not everything has to follow lean startup and customerdevelopment principles, and I write that as a devoted practitioner of both. It would be far more useful to discover how Apple really does develop their innovative products it rather than assume that they follow the principles that you and I espouse.
These problems can be anything: development mistakes, site outages, marketing program failures, or even internal missed schedules. I pick that example on purpose, for two reasons: 1) most of the companies I work with deal with this problem and yet 2) almost none of them have any kind of training program in place for new employees.
Each of these four currencies represents a way for a customer to “pay&# for services from a company. A great product enables customers, developers, partners, and even competitors to exchange their unique currencies in combinations that lead to financial success for the company that organizes them. Sorry about that.)
Now we needed to put the tactical programs in place to make this repositioning strategy happen. Our first thought was to spread the news ourselves, perhaps in a press release or a “white paper,” (remember this was pre-Internet.) Getting B-52s through the Soviet Air Defense System Startup Ethics: Albatross or Essential?
If youre just getting negativity from someone, they are more likely a internet troll - not an earlyvangelist. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? No departments The Five Whys for Startups (for Harvard Business R. Learning is better than optimization (the local ma.
The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Kent Beck keynote, "To Agility, and Beyond" Six streaming locations Interviews ► March (7) New conference website, speakers, agenda Two new scholarship programs for lean startups Speed up or slow down? Amazon PostRank
The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Kent Beck keynote, "To Agility, and Beyond" Six streaming locations Interviews ▼ March (7) New conference website, speakers, agenda Two new scholarship programs for lean startups Speed up or slow down? Amazon PostRank
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